Zühlke – Empowering Ideas


Insurers are facing growing challenges: changing customer needs, modern technologies and new market players. Questions about staffing the customer interface and positioning the organisation in a digital ecosystem are becoming increasingly critical to market success. Zühlke supports you with a range of services – from strategic consulting via service design to product delivery.

Strengthening Your Digital Customer Relationship

In insurance, the customer experience is highly transactional and limited to a few, mostly negative touchpoints. This results in a fundamental lack of trust. Another challenge is rising demand for self-service options which add to the pressure on insurers to digitalise the customer journey. To retain customers, it’s not enough for digital touchpoints to match non-digital equivalents – insurers need to add value as well.

With our impressive record of customer-centric end-to-end development, Zühlke improves the delivery of your digital products and services with solutions that we customise fully to your customers’ needs.

By automating structured interactions such as claims processing, we enhance customer access to your digital services. And by personalising digital customer interactions through artificial intelligence and machine learning, we raise the quality of those valuable touchpoints.

The GVB Group wants to optimise the claims process for its customers. With the help of Zühlke, an innovative solution was implemented and the customer experience improved. Learn how we walked the talk! 

Mastering Digital Product and Service Innovation

Changing customer needs, market trends and competition from InsurTechs are forcing insurers to innovate, but they are held back by a lack of customer insights, tech know-how, speed and scalability. Another obstacle is the tendency for innovative products to cannibalise the core business, forcing insurers to completely rethink their business model.

Zühlke has the customer insight and technical know-how to overcome these challenges, helping you reduce costs and improve your capacity to innovate. You can tackle usage-based, peer-to-peer or IoT-enabled insurance projects with confidence by leveraging our experience in product and service innovation, and our technological expertise. Our services range from strategic consulting to outside-in experience design and product delivery. The ultimate goal: To make you the go-to service partner for your customers – for decades to come. 

CONCORDIA wants to leverage digitalisation to gain an edge in a competitive market – with a new platform at the customer interface. They entrust Zühlke with developing, operating and improving the solution. Learn how we walked the talk!

Leveraging Automation for Digital Process Innovation

Before insurers can leverage self-service functions and business process automation, they first need to address a whole range of issues. Complex and siloed systems, high OpEx and time-consuming decision-making all impact profits leaving both employees and customers dissatisfied.

Zühlke has a strong track record in digitalising underwriting and claims processes, in enabling companies to use AI and machine learning, and in changing complex enterprise software. We enable a smooth transition to predictive modelling, automated risk mitigation, better pricing and the automation of claims handling and reporting. In this way, we help you simplify your business processes, reduce costs and improve the overall employee and customer experience. 

In this way, we help you simplify your business processes, reduce costs and improve the overall employee and customer experience. 

Zurich Insurance Group (Zurich) introduces an underwriting system to optimise its process for handling global corporate customers. Zurich entrusts Zühlke with the development of the platform. Learn how we walked the talk!

Ecosystem Strategy Development and Deployment

The digitalisation of customer journeys and the continuous adoption of advanced technology are accelerating the evolution of digital ecosystems. Services with added value can grow organically, allowing insurers to profit from the expanded service network.

But all too often existing and proprietary IT systems are not designed for open networking and governance issues may hamper the adoption of innovative product design. This makes an effective ecosystem strategy essential for insurers.

Zühlke offers extensive experience in developing and integrating complex, scalable data platforms and system architectures for digital ecosystems – as well as in-depth knowledge of governance, security and compliance.

Liiva, a joint venture between Mobiliar and Raiffeisen, has set out to become the first fully integrated platform for residential property. Through its partnership with Zühlke, this vision is being realized in record time. Learn how we walked the talk!

Regaining Business Agility through Application Modernisation

Large, siloed applications conceal massive security and operational risks, lead to spiralling costs and make it difficult to adopt new technologies and product innovations. By developing long-term technology strategies, Zühlke helps you to reduce the cost of delivering new software functionality, to identify business opportunities, and to deliver quick results.

Whether you are replacing a current system or migrating to a cloud platform, we help your business regain its agility by transforming your application landscape, ensuring a seamless transition to your new operating model and mitigating risk. 

Gabriele Baierlein
Contact person for Germany

Gabriele Baierlein

Director Business Development

Gabriele Baierlein joined Zühlke in 2016. She has already acquired more than 20 years of sales and leadership experience and led complex service deals in international IT companies. 

Lukas Urech Zühlke
Contact person for Switzerland

Lukas Urech

Director Business Development

For more than 20 years Lukas Urech has been helping companies implement digitalisation projects. He joined Zühlke in August 2016 and is responsible for the insurance business as Director Business Development. Lukas holds a MAS in General Management from ETH Zurich and specialises in solution-orientated business development. Creating value for customers is his number one priority. 

Zuhlke - Peter Haarmark
Contact person for Singapore

Peter Haarmark

Insurance Practice Lead, Business Development Manager

Leading Insurance at Zühlke Singapore, Peter Haarmark has over 15 years of experience working in cross-functional roles in tech start- ups and global companies. Before joining Zühlke, Peter worked for a large Danish insurer in Europe and also created the commercial insurance offering for a leading cloud- based corporate services provider in Singapore. Peter holds the General Insurance License from Singapore College of Insurance.

Contact person for Austria

Helmut Taumberger

Managing Director Market Units
Brewster Barclay
Contact person for United Kingdom

Brewster Barclay

Business Development Director

Brewster Barclay has a long history developing and selling innovative software and hardware solutions in the electronics and Internet industries, including running a start-up for 6 years. He is dedicated to helping customers create innovative solutions in healthcare and has shown this outside of his Zühlke responsibilities in his frequent mentoring of e-health and medtech startups.