Zühlke – Empowering Ideas

Commerce and Consumer Goods,  Industrial Sector

Hoffmann Group & Zühlke develop 3D workstation configurator

Hoffmann Case
  • Making life easier for employees, reducing errors, increasing turnover, market expansion.
  • User-friendly 3D configurator with microservices architecture.
  • Iterative market launch and integration of the solution into enterprise applications.

The objective: an intuitive, web-based 3D configurator

The Hoffmann Group and Zühlke are working together to develop a 3D workstation configurator enabling end clients and facility equipment consultants from the Hoffmann Group to put together and design height-adjustable system workstations online themselves.

Objectives include making life easier for employees, reducing errors, increasing turnover, tapping into new market opportunities, saving time, and intuitive user guidance. The biggest challenge: mapping the extensive knowledge of the facility equipment consultants and all the dependencies and logics of the many hundreds of workstation configurations in the system.

An agile development process with customer feedback

The focus of the agile development process is on usability. An epic-level roadmap helps with prioritisation in the project. Involving end clients, going live earlier in selected markets and constant feedback-based optimisation enable the development of a 3D configurator adapted to user needs using microservices architecture.

Christoph Fuchs, Hoffmann Group
' With its extensive expertise and great people, Zühlke is the ideal partner for us. Together, we’ve created a customer-focused solution and real added value. '
Dr. Christoph Fuchs
Head of Platform & Software Services, Hoffmann Group

Swift market launch and ease of use

The Hoffmann Group benefits from an iterative market launch in many countries. The configurator is connected to the enterprise applications (e.g. SAP, PIM) via the Hoffmann Group’s data hubs. It provides internal support for consulting and sales teams. Externally, end clients can use it to configure their workstations themselves. Preconfigured solutions also enable rapid introduction for specific purposes.

Zühlke Florian Hacklinger
Contact person for Germany

Florian Hacklinger

Director Solution Center / Group CISO

As Director Solution Center for Finance & Logistics, Florian Hacklinger is responsible for innovative (software) development projects in service-related industries such as finance or insurance. In changing roles such as developer, project manager, trainer or mandate manager, he looks back on over 20 years of experience in software development.

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