Brückner Maschinenbau leverages GenAI to optimise production efficiency
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Industrial AI: strategies, insights, and success factors for measurable ROI
Artificial intelligence is undeniably one of the most significant technological developments of our time. Yet, many companies seem to be responding to this technology more with panic than with strategy. Millions are being invested, but returns are often elusive. We have gathered the latest insights from our AI and industry experts to help you cut through the noise. Conduct your own AI reality check and identify where AI can deliver genuine value.
“Don’t be dazzled. From ‘ChatGPT cowboys’ and politically motivated quick fixes to decisions driven more by buzzwords than substance, the AI hype is everywhere.”
AI overkill: why hype clouds our judgement
The flood of buzzwords and promises around AI is overwhelming. Gartner® puts it even more starkly in its report on Defining AI and Setting Realistic Expectations:
‘Superheated rhetoric surrounding the potential benefits of artificial intelligence is inflating related expectations […] and many enterprises are struggling to put a realistic value on an important source of innovation and differentiation’.
We see it every day – business leaders are under enormous pressure to implement AI. But this is exactly where the risk lies. The hype leads to rushed actions without foundational strategy, and costly missteps. This is one reason why, according to Gartner, around 90 percent of AI initiatives fail early.
Yet with the right foundation, much more is possible. That’s what our joint study with ETH Zurich shows – discover the 5 key insights on AI's tangible impact.
“Implementing AI without establishing the right foundations is inviting the next crisis. Without cultural change and a clear data strategy, any AI initiative remains little more than a paper tiger.”
From hype to heart of business: where industrial AI creates real value
Lack of data is rarely the problem for industrial companies. More often, they are sitting on vast, underutilised data resources. The key to unlocking AI’s power as a driver of insights, decision-making, and untapped potential lies in making this data fit for purpose.
This requires a holistic approach, from defining the strategic problem to building a tailored solution architecture, integrating AI seamlessly into your processes, and ultimately embedding it into your products. With this solid foundation and a broad view, productivity gains of up to 50 percent and beyond become achievable.
“Zühlke's role was pivotal. The team combined strong industry know-how, deep expertise in applied AI, and a user-centric approach to support our journey from strategy to implementation.”
“We are entering the era of the cybernetic enterprise. The future belongs to those who master the symphony of organisation, processes, technology, and AI. That’s how the cybernetic enterprise is born.”
Beyond empty promises:
Start your industrial AI journey today
At Zühlke, we focus on measurable results – not empty promises. Our approach to industrial AI is pragmatic, outcome-oriented, and geared towards strengthening your long-term competitiveness.
We support you through every phase – from potential analysis and AI strategy development to prototyping and solution scaling. Our methodology ensures proven ROI and seamless integration into your existing processes:
- AI readiness check
- Problem definition and solution architecture
- MVP and initial implementation
- Rollout and scaling
Ready to move beyond the hype? Complete the form to schedule an executive briefing and discover where AI can deliver the most value within your organisation.
