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Industrial sector

BSH & Zühlke: agile transformation into a data-driven organisation

Together, BSH and Zühlke are building a five-year transformation program and roadmap focused on continuous delivery of business value to transform the globally leading manufacturer of home appliances into a data-driven organisation.

Implementing a data-driven organisation program

BSH is a globally leading manufacturer of home appliances and digital services for B2B and D2C, with multiple brands, dozens of factories, and millions of connected home appliances in over 50 countries around the globe. Together with Zühlke, the company wants to implement a data-driven organisation program that enables the whole organisation for data-empowered decision-making to increase revenue, reduce costs, raise effectiveness, and ensure responsibility. The challenge: align initiatives and global efforts around data topics and break down data silos to connect and enable people, processes & technology.

Agile roadmap with four complementary value streams

A collaborative approach with joint leads of BSH business, BSH IT, and Zühlke helps to design and set up a global five-year program in an agile working mode, focused on the continuous delivery of business value. The project partners establish and deliver a joint roadmap along four complementary value streams:

1. Value Stream "Reporting & Analytics"

The value stream aims to reduce redundancies and ensure consistency in reporting by promoting standards and transparency across cross-functional reports and KPIs. As a result, both more advanced and automated reporting, as well as collaborative organisational alignment between business and IT, were achieved.

2. Value Stream "Data Culture & Transformation"

The value stream develops and provides the necessary transformation support. To ensure a sustainable transformation, both individuals and business units require targeted support.

3. Value Stream "Data Science & AI"

The value stream establishes a foundation for people, processes, and technology, fostering synergies across departments. This foundation is essential for scaling AI solutions, achieving sufficient return on investment, and meeting the growing demand for AI in products and services.

4. Value Stream "Data Landscape"

The value stream establishes clear ownership of data products on the business side and reduces organizational and technical obstacles. This enables easy finding, access, and sharing of data across silos to generate value.

Zühlke also supports global communication and empowerment with a focus on business value and concrete use cases to make concepts tangible and fit-for-purpose.

Global transformation on all levels from concepts to delivery

Together, the joint team realises a quarterly roadmap to implement BSH’s data & analytics target picture. A close partnership and 5-year commitment helps to guide and shape the global transformation on all levels from concepts to delivery. BSH benefits from the establishment of a data & analytics inhouse consulting service for business units. Tailored learning paths and continuous measurement of customer satisfaction as guiding KPI for the program empower BSH business users. Further concrete use cases, jointly driven by business and IT, enable value communication of the program and business buy-in.

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CM1: Digital beacon for traffic diversions

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