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Transforming sales with Zühlke's AI-powered Project Finder
At Zühlke, we've revolutionised our presales activities with the cutting-edge Project Finder. By harnessing GenAI technology, we've streamlined access to over 10,000 project notes, achieving remarkable annual savings and boosting conversion rates.
The project at a glance
The challenge
When we looked at our presales activities at Zühlke, we saw a significant challenge. With over fifty years of experience and a portfolio of over 10,000 successful projects, we needed a way to effectively demonstrate our expertise. However, our project notes were scattered, disorganised, and lacked a robust search functionality. This disorganisation made it difficult to find and present relevant case studies to potential clients, hindering our presales efficiency.
The solution
We tackled this challenge head-on by developing the Project Finder with our team of Zühlke data & AI experts. This innovative tool leverages Large Language Models (LLMs) to enhance and index our project notes from various sources within the company. It features a powerful search engine that helps us find the most relevant Projects for specific presale activities. Additionally, the chatbot assists by answering questions and rephrasing Projects into the desired formats, making it easier to present them to potential clients.
The results
Our first prototype quickly proved its worth, demonstrating feasibility, desirability, and viability. With 90% of participants planning to continue using the tool, we knew we were onto something big. The data suggested annual savings of approximately $2.5 to $5 million and an increased conversion rate, leading to an additional annual income of $2.5 million. Our recently deployed Minimum Viable Product (MVP) is now widely used across the company, becoming an invaluable tool for our sales activities.
Conclusion
Our use of innovative technologies behind the Project Finder exemplifies our strategic expertise when it comes to GenAI. By addressing a critical need within our presales process, we have moved closer to our vision of empowering ideas and creating new business models through effective use of technology. The added value for our company and our customers is evident in the substantial cost savings, increased revenue, and improved client relationships. The Project Finder is a testament to our commitment to continuous improvement and innovation.
