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arms meticulously assemble circuit boards in a clean, high-tech factory setting, embodying automation and precision.",{"url":217,"width":218,"height":219,"alt":220,"title":204,"size":221,"mime":222,"variations":204,"headerMinimalVariations":223},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002FAdobeStock_1650877047.jpeg",2912,1632,"Robotic arms in a factory",750727,"image\u002Fjpeg",[224,229,230,235,240],{"name":225,"url":226,"width":227,"height":228},"FOCAL_POINT32_SMALL","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002FAdobeStock_1650877047.jpeg.webp?itok=buHQhm6J",800,533,{"name":225,"url":226,"width":227,"height":228},{"name":231,"url":232,"width":233,"height":234},"FOCAL_POINT169_MEDIUM","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_16_9_medium\u002Fpublic\u002Fimages\u002FAdobeStock_1650877047.jpeg.webp?itok=4JtEpl_P",1200,675,{"name":236,"url":237,"width":238,"height":239},"FOCAL_POINT169_LARGE","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_16_9_large\u002Fpublic\u002Fimages\u002FAdobeStock_1650877047.jpeg.webp?itok=VmipVIFB",1600,900,{"name":236,"url":237,"width":238,"height":239},"AdobeStock_1650877047.jpeg",{"processed":243},"\u003Cp>Industrial sector is facing new challenges and the need for speed, flexibility and efficiency rises. How can Physical AI help you stand out from the competition?\u003C\u002Fp>",{"id":214,"sharedMediaLegend":215,"mediaImage":245,"name":241},{"url":217,"width":218,"height":219,"alt":220,"title":204,"size":221,"mime":222,"variations":204},[247,254,288,322,363,391,419,446,451,477,482],{"__typename":248,"id":249,"ctaLink":204,"pgSharedText":250,"pgSharedTitle":204,"pgSharedCtaLink":204},"ParagraphPgText","33665",{"value":251,"processed":252,"format":253},"\u003Cp>Traditional automation no longer meets the growing demands placed on industrial systems. The answer? \u003Ca href=\"\u002Fnode\u002F27205\" data-entity-type=\"node\" data-entity-uuid=\"9a8444f0-4071-46ad-be0c-2833dfa8b63b\" data-entity-substitution=\"canonical\" target=\"_blank\">Physical AI\u003C\u002Fa> – intelligent systems that not only analyse data but act autonomously in the physical world.\u003C\u002Fp>\u003Cp>Physical AI integrates sensors, edge AI and autonomous actuators into intelligent systems capable of making real-time decisions and taking physical action. The result: equipment that thinks ahead and processes that adapt dynamically to new requirements.\u003C\u002Fp>\u003Cp>This makes Physical AI a key technology for the next generation of industrial applications. By combining sensing, AI and robotics, machines can better perceive their environment, derive decisions independently and autonomously perform specific tasks. This leads to greater flexibility, improved quality and new opportunities for business models.\u003C\u002Fp>","\u003Cp>Traditional automation no longer meets the growing demands placed on industrial systems. The answer? \u003Ca href=\"\u002Fen\u002Fexpertise\u002Fautonomous-systems\" data-entity-type=\"node\" data-entity-uuid=\"9a8444f0-4071-46ad-be0c-2833dfa8b63b\" data-entity-substitution=\"canonical\" target=\"_blank\" title=\"Physical AI: from prototype to measurable value\">Physical AI\u003C\u002Fa> – intelligent systems that not only analyse data but act autonomously in the physical world.\u003C\u002Fp>\u003Cp>Physical AI integrates sensors, edge AI and autonomous actuators into intelligent systems capable of making real-time decisions and taking physical action. The result: equipment that thinks ahead and processes that adapt dynamically to new requirements.\u003C\u002Fp>\u003Cp>This makes Physical AI a key technology for the next generation of industrial applications. By combining sensing, AI and robotics, machines can better perceive their environment, derive decisions independently and autonomously perform specific tasks. This leads to greater flexibility, improved quality and new opportunities for business models.\u003C\u002Fp>","full_html",{"__typename":255,"id":256,"caption":204,"captionSecondary":204,"pgSharedTitle":204,"pgMediaRefMedia":257,"secondaryImage":204,"edgeToEdge":287,"fullWidth":287},"ParagraphPgMedia","33699",{"id":258,"sharedMediaLegend":204,"mediaImage":259,"name":286},"172658",{"url":260,"width":261,"height":262,"alt":263,"title":204,"size":264,"mime":222,"variations":204,"mediaVariations":265,"infographVariations":280},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002FAdobeStock_1553004861%20-%20small_1.jpeg",7680,3048,"Human and robot hands touching a digital sphere",1518685,[266,270,271,275,279],{"name":267,"url":268,"width":239,"height":269},"FIXED_WIDTH_SMALL","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffixed_width_small\u002Fpublic\u002Fimages\u002FAdobeStock_1553004861%20-%20small_1.jpeg.webp?itok=KpLkEGtc",357,{"name":267,"url":268,"width":239,"height":269},{"name":272,"url":273,"width":233,"height":274},"FIXED_WIDTH_MEDIUM","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffixed_width_medium\u002Fpublic\u002Fimages\u002FAdobeStock_1553004861%20-%20small_1.jpeg.webp?itok=8DuEn3ec",476,{"name":276,"url":277,"width":238,"height":278},"FIXED_WIDTH_LARGE","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffixed_width_large\u002Fpublic\u002Fimages\u002FAdobeStock_1553004861%20-%20small_1.jpeg.webp?itok=TyztUd4c",635,{"name":276,"url":277,"width":238,"height":278},[281,282,283,284,285],{"name":267,"url":268,"width":239,"height":269},{"name":267,"url":268,"width":239,"height":269},{"name":267,"url":268,"width":239,"height":269},{"name":272,"url":273,"width":233,"height":274},{"name":272,"url":273,"width":233,"height":274},"AdobeStock_1553004861 - small.jpeg",false,{"__typename":289,"id":290,"columns":291,"listItems":292,"text":319,"title":320,"variant":321},"ParagraphPgContentList","33706","1col",[293,299,304,309,314],{"id":294,"icon":204,"link":204,"logo":204,"media":204,"text":295,"title":298},"33701",{"value":296,"processed":296,"format":297},"\u003Cp>Self-configuring, self-adapting systems drastically cut downtime and changeover times.\u003C\u002Fp>","content_list","Reduce time-to-value",{"id":300,"icon":204,"link":204,"logo":204,"media":204,"text":301,"title":303},"33702",{"value":302,"processed":302,"format":297},"\u003Cp>Smart sensing detects faults and deviations immediately – before scrap occurs.\u003C\u002Fp>","Enhance quality",{"id":305,"icon":204,"link":204,"logo":204,"media":204,"text":306,"title":308},"33703",{"value":307,"processed":307,"format":297},"\u003Cp>Autonomous systems take over hazardous tasks in critical environments.\u003C\u002Fp>","Improve safety",{"id":310,"icon":204,"link":204,"logo":204,"media":204,"text":311,"title":313},"33704",{"value":312,"processed":312,"format":297},"\u003Cp>Production lines dynamically adjust to changing requirements – without lengthy stoppages.\u003C\u002Fp>","Boost productivity",{"id":315,"icon":204,"link":204,"logo":204,"media":204,"text":316,"title":318},"33705",{"value":317,"processed":317,"format":297},"\u003Cp>Whether in manufacturing, logistics or healthcare, Physical AI enables rapid responses to market shifts.\u003C\u002Fp>","Increase flexibility","Physical AI is reshaping how industrial systems are developed, operated and optimised. Now is the ideal time for leaders to understand and evaluate its potential. Those who act early gain a clear advantage in terms of time-to-value and competitiveness:","Why now? What leaders need to know","icon",{"__typename":289,"id":323,"columns":324,"listItems":325,"text":204,"title":362,"variant":321},"33681","3col",[326,340,349],{"id":327,"icon":328,"link":204,"logo":204,"media":204,"text":337,"title":339},"33678",{"id":329,"sharedMediaLegend":204,"mediaImage":330,"name":336},"4385",{"url":331,"width":332,"height":332,"alt":333,"title":204,"size":334,"mime":335,"variations":204},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fevicon03_2.png",400,"evicon3",23038,"image\u002Fpng","evicon03_2.png",{"value":338,"processed":338,"format":297},"\u003Cp>Robots autonomously configure processes and reduce changeover times – without manual re-engineering.\u003C\u002Fp>","Flexible Manufacturing",{"id":341,"icon":342,"link":204,"logo":204,"media":204,"text":346,"title":348},"33679",{"id":343,"file":344},"170344",{"url":345},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002F2024-08\u002Ftruck-icon-purple.svg",{"value":347,"processed":347,"format":297},"\u003Cp>Mobile systems optimise material flows, react dynamically to bottlenecks and shorten lead times.\u003C\u002Fp>","Logistics & Intralogistics",{"id":350,"icon":351,"link":204,"logo":204,"media":204,"text":359,"title":361},"33680",{"id":352,"sharedMediaLegend":204,"mediaImage":353,"name":358},"3428",{"url":354,"width":355,"height":355,"alt":356,"title":204,"size":357,"mime":335,"variations":204},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fbicon03.png",110,"bicon03",4250,"bicon03.png",{"value":360,"processed":360,"format":297},"\u003Cp>Vision-based systems detect defects in real time and prevent scrap. AI analyses, responds and documents results in a fully traceable way.\u003C\u002Fp>","Quality Assurance","Real-value areas",{"__typename":289,"id":364,"columns":291,"listItems":365,"text":389,"title":390,"variant":321},"33685",[366,375,382],{"id":367,"icon":368,"link":204,"logo":204,"media":204,"text":372,"title":374},"33682",{"id":369,"file":370},"170294",{"url":371},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002F2024-07\u002Fdouble-arrow-right-icon.svg",{"value":373,"processed":373,"format":297},"\u003Cp>Cameras detect surface defects or missing components directly on the production line.\u003C\u002Fp>","Quality control",{"id":376,"icon":377,"link":204,"logo":204,"media":204,"text":379,"title":381},"33683",{"id":369,"file":378},{"url":371},{"value":380,"processed":380,"format":297},"\u003Cp>Autonomous vehicles move safely through complex industrial environments.\u003C\u002Fp>","Navigation",{"id":383,"icon":384,"link":204,"logo":204,"media":204,"text":386,"title":388},"33684",{"id":369,"file":385},{"url":371},{"value":387,"processed":387,"format":297},"\u003Cp>Devices identify anomalies such as leakages or wear at an early stage.\u003C\u002Fp>","Inspection","Computer Vision – Seeing, understanding, acting: A core element of Physical AI is the ability to see. Using computer vision and AI, systems can interpret visual data and respond accordingly, for example:","What does this look like in practice?",{"__typename":392,"id":393,"title":394,"text":395,"pgCtaLink":396,"imageLayout":399,"media":400},"ParagraphPgTeaserBig","33686","Boosting efficiency: Martin’s computer vision journey","MARTIN GmbH boosts thermal waste treatment plant efficiency with computer vision & Physical AI",{"title":397,"url":398,"internal":7},"Discover the success story","\u002Fen\u002Fcase-studies\u002Fmartin-gmbh-boosts-thermal-waste-treatment-plant-efficiency-with-computer-vision","left",{"id":401,"sharedMediaLegend":204,"mediaImage":402,"name":418},"169490",{"url":403,"width":404,"height":405,"alt":406,"title":204,"size":407,"mime":222,"variations":204,"teaserVariations":408},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fthermal-waste-treatment.jpg",1278,958,"\" \"",105806,[409,411,412,416,417],{"name":225,"url":410,"width":227,"height":228},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Fthermal-waste-treatment.jpg.webp?itok=RHp5mq_2",{"name":225,"url":410,"width":227,"height":228},{"name":413,"url":414,"width":415,"height":405},"FOCAL_POINT54_MEDIUM","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_5_4_medium\u002Fpublic\u002Fimages\u002Fthermal-waste-treatment.jpg.webp?itok=9MemBN9H",1198,{"name":413,"url":414,"width":415,"height":405},{"name":413,"url":414,"width":415,"height":405},"thermal-waste-treatment.jpg",{"__typename":392,"id":420,"title":421,"text":422,"pgCtaLink":423,"imageLayout":426,"media":427},"33687","MedTech as a Pioneer – AI-Enabled Surgical Robotics","Discover how a modern data platform, machine learning, and deep domain expertise gave 'sight' to a pioneering surgical robot, enabling a new approach to bone cutting surgeries.",{"title":424,"url":425,"internal":287},"Explore the video","https:\u002F\u002Fyoutu.be\u002FHIuV9ZQmH54","right",{"id":428,"sharedMediaLegend":204,"mediaImage":429,"name":445},"3216",{"url":430,"width":431,"height":432,"alt":433,"title":204,"size":434,"mime":222,"variations":204,"teaserVariations":435},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Flaser_technology.jpg",702,576,"contactless surgery roboter",39371,[436,439,440,443,444],{"name":225,"url":437,"width":431,"height":438},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Flaser_technology.jpg.webp?itok=oe4Qf1Ui",468,{"name":225,"url":437,"width":431,"height":438},{"name":413,"url":441,"width":431,"height":442},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_5_4_medium\u002Fpublic\u002Fimages\u002Flaser_technology.jpg.webp?itok=IFGNMbEY",562,{"name":413,"url":441,"width":431,"height":442},{"name":413,"url":441,"width":431,"height":442},"laser_technology.jpg",{"__typename":248,"id":447,"ctaLink":204,"pgSharedText":448,"pgSharedTitle":450,"pgSharedCtaLink":204},"33688",{"value":449,"processed":449,"format":253},"\u003Cp>Physical AI is not a single technology – it is the interplay of hardware, software and data, representing system integration at the highest level. We support you throughout the entire lifecycle, from strategy and prototyping to industrialisation:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cstrong>Device engineering: \u003C\u002Fstrong>Robust hardware designed for demanding industrial environments.\u003C\u002Fli>\u003Cli>\u003Cstrong>AI integration:\u003C\u002Fstrong> Models tailored to your data, processes and operational needs.\u003C\u002Fli>\u003Cli>\u003Cstrong>Edge computing: \u003C\u002Fstrong>Intelligence deployed where it is needed most – enabling real-time decisions.\u003C\u002Fli>\u003C\u002Ful>","Our approach: Holistic and future-ready",{"__typename":289,"id":452,"columns":324,"listItems":453,"text":475,"title":476,"variant":321},"33692",[454,461,468],{"id":455,"icon":456,"link":204,"logo":204,"media":204,"text":458,"title":460},"33689",{"id":369,"file":457},{"url":371},{"value":459,"processed":459,"format":297},"\u003Cp>Our modular architectures shorten payback periods and create measurable value from day one.\u003C\u002Fp>","Faster Time-to-Value",{"id":462,"icon":463,"link":204,"logo":204,"media":204,"text":465,"title":467},"33690",{"id":369,"file":464},{"url":371},{"value":466,"processed":466,"format":297},"\u003Cp>Whether functional safety, regulatory compliance or IT\u002FOT security – we develop for demanding, regulated environments with minimal risk.\u003C\u002Fp>","Built-in Safety",{"id":469,"icon":470,"link":204,"logo":204,"media":204,"text":472,"title":474},"33691",{"id":369,"file":471},{"url":371},{"value":473,"processed":473,"format":297},"\u003Cp>Physical AI integrates effortlessly into your existing system landscape. From the initial vision to full-scale operations – we stay by your side.\u003C\u002Fp>","Seamless Integration","We make Physical AI industrial-ready – with scalable, standards-compliant and economically viable solutions that deliver real value.","Our solutions for Industrial Physical AI",{"__typename":248,"id":478,"ctaLink":204,"pgSharedText":479,"pgSharedTitle":481,"pgSharedCtaLink":204},"33694",{"value":480,"processed":480,"format":253},"\u003Cp>Speak with our experts to discover how Physical AI can transform your industrial value creation – safely, at scale, and with measurable impact.\u003C\u002Fp>","Ready for intelligent systems that act?",{"__typename":483,"id":484,"title":204,"pgContactRefContacts":485,"showEmail":7,"showPhone":7},"ParagraphPgContact","33693",[486],{"contactName":487,"contactProfession":488,"contactDesc":489,"contactLinkedinUrl":491,"sharedEmail":494,"sharedPhone":204,"sharedRefMedia":495},"Peter Güntzer ","Director Data & AI Consulting, Partner",{"value":490},"\u003Cp>Peter Guentzer is a seasoned expert in Data &amp; AI, Advanced Data Analytics, IoT, and smart connected products, with a background as CTO of an IoT startup and experience at Siemens Cellular. 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