[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"node-by-slug-\u002Fen\u002Fevents\u002Fzuhlke-industry-talk-mit-dem-industriemagazin-abo-basierte-geschaftsmodelle-in-der-industrie-en":3},["Reactive",4],{"entity":5,"errors":-1},{"__typename":6,"status":7,"metatag":8,"id":207,"path":208,"title":189,"translations":209,"sharedHeaderRefMedia":217,"sharedTeaserTitle":13,"sharedTeaserText":242,"sharedTeaserRefMedia":244,"eventDescription":246,"industryTerms":247,"sharedTaxrefCountries":251,"sharedTaxrefEventFormat":261,"sharedTaxrefEventType":264,"sharedTaxrefEventLang":267,"eventSpeaker":270,"eventPartner":387,"eventDate":399,"eventCity":219,"eventArchived":7,"eventLocation":219,"eventRegistrationForm":401,"eventRegistrationEl":219,"eventRecordingUrl":402,"endRegistrationOn":403},"NodeEvent",true,[9,14,18,22,26,31,35,39,43,47,51,55,59,63,67,70,74,77,80,82,85,88,92,96,100,104,108,112,116,120,124,128,132,136,140,143,146,149,152,155,158,161,164,167,171,175,178,182,186,190,194,198,201,205],{"tag":10,"attributes":11},"meta",{"name":12,"content":13},"title","Zühlke Industry Talk: Abo-basierte Geschäftsmodelle in der Industrie",{"tag":10,"attributes":15},{"name":16,"content":17},"description","Unser Zühlke Industry Talk zum Thema “Abo-basierte Geschäftsmodelle in der Industrie” gemeinsam mit dem INDUSTRIEMAGAZIN.",{"tag":10,"attributes":19},{"name":20,"content":21},"abstract","Die Spielregeln in der Industrie haben sich radikal geändert. Wer weiter auf traditionelle Geschäftsmodelle setzt, verliert wertvolle Zeit und Marktanteile. Eine Lösung, um Ihr Unternehmen für die Zukunft aufzustellen, sind Abo-basierte Geschäftsmodelle. Warum?Das haben wir in unserem letzten virtuellen Zühlke Industry Talk zum Thema „Abo-basierte Geschäftsmodelle in der Industrie: Wie Sie Kunden zu Abonnenten machen“ diskutiert.Gemeinsam mit dem INDUSTRIEMAGAZIN und führenden Branchenfachleuten wurden u.a. die folgenden Fragen erörtert:Was sind Abo-basierte Geschäftsmodelle?Welches Potenzial haben sie für Industrieunternehmen?Was sind die größten Herausforderungen bei der Einführung?Welche organisatorischen, technologischen und kulturellen Veränderungen braucht es? Hier finden Sie die gesamte Aufzeichnung der Veranstaltung. Außerdem gibt es hier einen Online-Nachbericht vom INDUSTRIEMAGAZIN. Ein Rückblick:Datum: 24. April ab 16:00 UhrOrt: virtuell über ZoomAgenda:Impulsvortrag: Andreas Pfleger (Business Principal Industry Austria Zühlke Group) und Ralf Günthner (Co-Founder Subscription Rebels)Paneldiskussion, moderiert durch Rudolf Loidl (Chefredakteur Industriemagazin)Martina Eder, CFO bei Schrack Seconet AGDr. Tom Schneider, Geschäftsführender Direktor bei TRUMPF Werkzeugmaschinen SE + Co. KG für Forschung und EntwicklungThomas Pühringer, Head of Solution Portfolio Management bei SKIDATA GmbH Kurt Herzog, Vice President Industry 4.0 bei Primetals Technologies AustriaRalf Günthner, Co-Founder Subscription RebelsAndreas Pfleger, Business Principal Industry Austria bei Zühlke",{"tag":10,"attributes":23},{"name":24,"content":25},"icbm","51.525772, -0.082716",{"tag":27,"attributes":28},"link",{"rel":29,"href":30},"shortlink","https:\u002F\u002Fcms.zuehlke.com\u002Fapi\u002Fgraphql",{"tag":27,"attributes":32},{"rel":33,"href":34},"canonical","https:\u002F\u002Fcms.zuehlke.com\u002Fen\u002Fevents\u002Fzuhlke-industry-talk-mit-dem-industriemagazin-abo-basierte-geschaftsmodelle-in-der-industrie",{"tag":10,"attributes":36},{"name":37,"content":38},"robots","index, 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based Business Models_DACH_ZT_virtual_Eventimage.jpg",{"processed":243},"\u003Cp>\u003Cspan>\u003Cspan>Unser Zühlke Industry Talk zum Thema “Abo-basierte Geschäftsmodelle in der Industrie” gemeinsam mit dem INDUSTRIEMAGAZIN.\u003C\u002Fspan>\u003C\u002Fspan>\u003C\u002Fp>",{"id":218,"sharedMediaLegend":219,"mediaImage":245,"name":241},{"url":221,"width":222,"height":223,"alt":219,"title":219,"size":224,"mime":225,"variations":219},"\u003Cdiv class=\"ck-content\" data-wrapper=\"true\" dir=\"ltr\">\u003Cp width=\"fit-content\">Die Spielregeln in der Industrie haben sich radikal geändert. Wer weiter auf traditionelle Geschäftsmodelle setzt, verliert wertvolle Zeit und Marktanteile. Eine Lösung, um Ihr Unternehmen für die Zukunft aufzustellen, sind \u003Cstrong>Abo-basierte Geschäftsmodelle.\u003C\u002Fstrong> Warum?\u003C\u002Fp>\u003Cp width=\"fit-content\">Das haben wir in unserem letzten virtuellen Zühlke Industry Talk zum Thema \u003Cstrong>„Abo-basierte Geschäftsmodelle in der Industrie: Wie Sie Kunden zu Abonnenten machen“\u003C\u002Fstrong> diskutiert.\u003C\u002Fp>\u003Cp width=\"fit-content\">Gemeinsam mit dem \u003Ca href=\"https:\u002F\u002Findustriemagazin.at\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">INDUSTRIEMAGAZIN\u003C\u002Fa> und führenden Branchenfachleuten wurden u.a. die folgenden Fragen erörtert:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp width=\"fit-content\">Was sind Abo-basierte Geschäftsmodelle?\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">Welches Potenzial haben sie für Industrieunternehmen?\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">Was sind die größten Herausforderungen bei der Einführung?\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">Welche organisatorischen, technologischen und kulturellen Veränderungen braucht es? \u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp width=\"fit-content\">\u003Ca href=\"https:\u002F\u002Fyoutu.be\u002FrTzJ1MSikl4\" target=\"_blank\" rel=\"noopener noreferrer\">Hier\u003C\u002Fa> finden Sie die gesamte \u003Cstrong>Aufzeichnung \u003C\u002Fstrong>der Veranstaltung. Außerdem gibt es \u003Ca href=\"https:\u002F\u002Findustriemagazin.at\u002Fmaschinen-anlagenbau\u002Fabo-basierte-geschaeftsmodelle-in-der-industrie-wenn-der-jaeger-zum-farmer-wird\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">hier\u003C\u002Fa> einen \u003Cstrong>Online-Nachbericht \u003C\u002Fstrong>vom INDUSTRIEMAGAZIN. \u003C\u002Fp>\u003Cp width=\"fit-content\">\u003Cu>Ein Rückblick:\u003C\u002Fu>\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp width=\"fit-content\">Datum:\u003Cstrong> 24. April ab 16:00 Uhr\u003C\u002Fstrong>\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">Ort: \u003Cstrong>virtuell \u003C\u002Fstrong>über Zoom\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">\u003Cstrong>Agenda:\u003C\u002Fstrong>\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp width=\"fit-content\">Impulsvortrag: \u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fandreas-a-pfleger\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">Andreas Pfleger\u003C\u002Fa> (Business Principal Industry Austria Zühlke Group) und \u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fralf-guenthner\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">Ralf Günthner\u003C\u002Fa> (Co-Founder Subscription Rebels)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">Paneldiskussion, moderiert durch \u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Frudolf-loidl-670923a5\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">Rudolf Loidl\u003C\u002Fa> (Chefredakteur Industriemagazin)\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp width=\"fit-content\">\u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fmartina-eder-8129a81b2\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">Martina Eder\u003C\u002Fa>, CFO bei Schrack Seconet AG\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">\u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Ftom-schneider-truconnect\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">Dr. Tom Schneider\u003C\u002Fa>, Geschäftsführender Direktor bei TRUMPF Werkzeugmaschinen SE + Co. KG für Forschung und Entwicklung\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">\u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Ftompuehringer\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">Thomas Pühringer\u003C\u002Fa>, Head of Solution Portfolio Management bei SKIDATA GmbH \u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">\u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fkurt-herzog-476b0460\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">Kurt Herzog\u003C\u002Fa>, Vice President Industry 4.0 bei Primetals Technologies Austria\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">\u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fralf-guenthner\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">Ralf Günthner\u003C\u002Fa>, Co-Founder Subscription Rebels\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp width=\"fit-content\">\u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fandreas-a-pfleger\u002F\" target=\"_blank\" rel=\"noopener noreferrer\">Andreas Pfleger\u003C\u002Fa>, Business Principal Industry Austria bei Zühlke\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003C\u002Fli>\u003C\u002Ful>\u003C\u002Fli>\u003C\u002Ful>\u003Cp width=\"fit-content\"> \u003C\u002Fp>\u003C\u002Fdiv>",[248],{"id":249,"name":250},"150","Industrial sector",[252,255,258],{"id":253,"name":254},"1130","Austria",{"id":256,"name":257},"1131","Germany",{"id":259,"name":260},"1129","Switzerland",{"id":262,"name":263},"137","Virtual",{"id":265,"name":266},"148","Zühlke Talk",{"id":268,"name":269},"149","German",[271,292,311,330,349,368],{"id":272,"name":273,"company":274,"role":275,"linkedin":276,"image":277},"930","Martina Eder","Schrack Seconet 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Herzog","Primetals Technologies Austria","Vice President Industry 4.0","https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fkurt-herzog-476b0460\u002F",{"id":299,"sharedMediaLegend":219,"mediaImage":300,"name":310},"171263",{"url":301,"width":281,"height":281,"alt":219,"title":219,"size":302,"mime":225,"variations":219,"authorVariations":303},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002F2025_Kurt_Herzog_Primetals_0.jpg",68472,[304,306,307,308,309],{"name":285,"url":305,"width":281,"height":281},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_small\u002Fpublic\u002Fimages\u002F2025_Kurt_Herzog_Primetals_0.jpg.webp?itok=DzY2ulkb",{"name":285,"url":305,"width":281,"height":281},{"name":285,"url":305,"width":281,"height":281},{"name":285,"url":305,"width":281,"height":281},{"name":285,"url":305,"width":281,"height":281},"2025_Kurt_Herzog_Primetals.jpg",{"id":312,"name":313,"company":314,"role":315,"linkedin":316,"image":317},"932","Thomas Pühringer","SKIDATA 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