[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"node-by-slug-\u002Fde\u002Fexpertise\u002Fexperience-design-de":3,"static-teasers-25929-25818-25779":1015},["Reactive",4],{"entity":5,"errors":-1},{"__typename":6,"status":7,"metatag":8,"id":211,"path":212,"hideNavigation":213,"translations":214,"sharedTeaserTitle":224,"sharedTeaserText":225,"sharedTeaserRefMedia":227,"sharedParagraphs":238,"pageIndustrieTerms":229,"pageExpertiseTerms":991,"headerParagraph":993},"NodePage",true,[9,14,18,21,25,30,34,38,42,46,50,54,58,62,66,70,74,77,80,82,85,88,92,96,100,104,108,112,116,120,124,128,132,136,140,143,146,149,152,155,158,161,164,167,171,175,178,182,186,190,194,198,201,205,209],{"tag":10,"attributes":11},"meta",{"name":12,"content":13},"title","Experience Design: Digitales Produktdesign & Hardware Design",{"tag":10,"attributes":15},{"name":16,"content":17},"description","Erwecken Sie Ihre Produktvision zum Leben - mit unserer Expertise zu Experience Design, Digitalem Produktdesign und Hardware Design.",{"tag":10,"attributes":19},{"name":20,"content":17},"abstract",{"tag":10,"attributes":22},{"name":23,"content":24},"icbm","51.525772, -0.082716",{"tag":26,"attributes":27},"link",{"rel":28,"href":29},"canonical","https:\u002F\u002Fcms.zuehlke.com\u002Fde\u002Fexpertise\u002Fexperience-design",{"tag":10,"attributes":31},{"name":32,"content":33},"robots","index, follow",{"tag":26,"attributes":35},{"rel":36,"href":37},"shortlink","https:\u002F\u002Fcms.zuehlke.com\u002Fapi\u002Fgraphql",{"tag":26,"attributes":39},{"rel":40,"href":41},"image_src","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Fmax_1300x1300\u002Fpublic\u002Fimages\u002Fexperience_design_main_image.png?itok=YrDJ864b,https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fzuhlke_innovation_social.jpg",{"tag":10,"attributes":43},{"name":44,"content":45},"referrer","unsafe-url",{"tag":10,"attributes":47},{"name":48,"content":49},"rights","Copyright ©2026 | Zühlke Engineering AG | All rights reserved.",{"tag":10,"attributes":51},{"property":52,"content":53},"og:site_name","Zühlke Engineering AG",{"tag":10,"attributes":55},{"property":56,"content":57},"og:type","website",{"tag":10,"attributes":59},{"property":60,"content":61},"og:url","https:\u002F\u002Fwww.zuehlke.com\u002Fde\u002Fexpertise\u002Fexperience-design",{"tag":10,"attributes":63},{"property":64,"content":65},"og:title","Experience Design Services – Zühlke",{"tag":10,"attributes":67},{"property":68,"content":69},"og:description","Transformieren Sie, wie Ihr Unternehmen Neues entdeckt und Mehrwert schöpft.",{"tag":10,"attributes":71},{"property":72,"content":73},"og:image","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Fmax_1300x1300\u002Fpublic\u002Fimages\u002Fexperience_design_main_image.png?itok=YrDJ864b",{"tag":10,"attributes":75},{"property":72,"content":76},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fzuhlke_innovation_social.jpg",{"tag":10,"attributes":78},{"property":79,"content":73},"og:image:url",{"tag":10,"attributes":81},{"property":79,"content":76},{"tag":10,"attributes":83},{"property":84,"content":73},"og:image:secure_url",{"tag":10,"attributes":86},{"property":84,"content":87},"https:\u002F\u002Fwww.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fzuhlke_innovation_social.jpg",{"tag":10,"attributes":89},{"property":90,"content":91},"og:image:alt","| Zühlke image",{"tag":10,"attributes":93},{"property":94,"content":95},"og:updated_time","2026-10-29",{"tag":10,"attributes":97},{"property":98,"content":99},"place:location:longitude","7.438014",{"tag":10,"attributes":101},{"property":102,"content":103},"place:location:latitude","46.947944",{"tag":10,"attributes":105},{"property":106,"content":107},"og:street_address","80 Great Eastern Street",{"tag":10,"attributes":109},{"property":110,"content":111},"og:locality","London",{"tag":10,"attributes":113},{"property":114,"content":115},"og:region","England",{"tag":10,"attributes":117},{"property":118,"content":119},"og:postal_code","EC2A 3JL",{"tag":10,"attributes":121},{"property":122,"content":123},"og:country_name","United Kingdom",{"tag":10,"attributes":125},{"property":126,"content":127},"og:email","london@zuhlke.com",{"tag":10,"attributes":129},{"property":130,"content":131},"og:phone_number","+44 20 7113 5000",{"tag":10,"attributes":133},{"property":134,"content":135},"og:locale","en_CH",{"tag":10,"attributes":137},{"property":138,"content":139},"og:locale:alternate","de_CH",{"tag":10,"attributes":141},{"property":138,"content":142},"de_DE",{"tag":10,"attributes":144},{"property":138,"content":145},"en_DE",{"tag":10,"attributes":147},{"property":138,"content":148},"en_AT",{"tag":10,"attributes":150},{"property":138,"content":151},"de_AT",{"tag":10,"attributes":153},{"property":138,"content":154},"en_HK",{"tag":10,"attributes":156},{"property":138,"content":157},"en_SR",{"tag":10,"attributes":159},{"property":138,"content":160},"en_BG",{"tag":10,"attributes":162},{"property":138,"content":163},"en_SG",{"tag":10,"attributes":165},{"property":138,"content":166},"en_GB",{"tag":10,"attributes":168},{"property":169,"content":170},"article:publisher","https:\u002F\u002Fwww.facebook.com\u002Fzuehlke.group",{"tag":10,"attributes":172},{"property":173,"content":174},"article:published_time","2022-11-11",{"tag":10,"attributes":176},{"property":177,"content":95},"article:modified_time",{"tag":10,"attributes":179},{"property":180,"content":181},"profile:username","Desiree.kaniut@zuehlke.com",{"tag":10,"attributes":183},{"name":184,"content":185},"twitter:card","summary_large_image",{"tag":10,"attributes":187},{"name":188,"content":189},"twitter:site","@zuehlke_group",{"tag":10,"attributes":191},{"name":192,"content":193},"twitter:title","| Zühlke",{"tag":10,"attributes":195},{"name":196,"content":197},"twitter:site:id","247189965",{"tag":10,"attributes":199},{"name":200,"content":91},"twitter:image:alt",{"tag":10,"attributes":202},{"name":203,"content":204},"twitter:image","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Fmax_1300x1300\u002Fpublic\u002Fimages\u002Fexperience_design_main_image.png?itok=YrDJ864b,https:\u002F\u002Fwww.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fzuhlke_innovation_social.jpg",{"tag":10,"attributes":206},{"name":207,"content":208},"google-site-verification","VEzolc1Vxy1KyRIlIqUSmVS7fqP_3_ZeBqPRby4g2mE",{"tag":210},"script","6658","\u002Fde\u002Fexpertise\u002Fexperience-design",false,[215,220],{"path":216,"langcode":217},"\u002Fen\u002Fexpertise\u002Fexperience-design",{"id":218,"name":219},"en","Englisch",{"path":212,"langcode":221},{"id":222,"name":223},"de","Deutsch","Experience Design Services",{"processed":226},"\u003Cp>Transformieren Sie, wie Ihr Unternehmen Neues entdeckt und Mehrwert schöpft.\u003C\u002Fp>",{"id":228,"sharedMediaLegend":229,"mediaImage":230,"name":237},"173635",null,{"url":231,"width":232,"height":233,"alt":234,"title":229,"size":235,"mime":236,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fexperience_design_main_image.png",1280,720,"Happy couple sitting at table in kitchen using smartphone",1280013,"image\u002Fpng","experience_design_main_image.png",[239,324,402,429,593,603,630,728,749,803,810,856,882],{"__typename":240,"id":241,"lead":242,"partnershipItems":243,"title":229,"displaySixLogos":7,"whiteBackgroundForLogos":213,"coloredBackground":7},"ParagraphPgTeaserPartnership","36100","Organisationen vertrauen auf Zühlke, wenn sie sich Designfehler nicht leisten können",[244,259,272,285,298,311],{"id":245,"ctaLink":246,"pgSharedMedia":249},"36094",{"title":247,"url":248,"internal":7},"","\u002Fde\u002Fcase-studies\u002Fhexagon-gelingt-das-meisterstueck-neue-erloesquellen-mit-einem-neuen-produkt-in-einem",{"id":250,"sharedMediaLegend":229,"mediaImage":251,"name":258},"173182",{"url":252,"width":253,"height":254,"alt":255,"title":229,"size":256,"mime":257,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fhexagon5266_1.jpg",654,221,"Logo Hexagon",23456,"image\u002Fjpeg","hexagon5266.jpg",{"id":260,"ctaLink":261,"pgSharedMedia":263},"36095",{"title":247,"url":262,"internal":7},"\u002Fde\u002Fcase-studies\u002Fadvisory-suite-erfolgreich-mit-zuehlke-in-asien-implementiert",{"id":264,"sharedMediaLegend":229,"mediaImage":265,"name":271},"167073",{"url":266,"width":267,"height":268,"alt":269,"title":229,"size":270,"mime":236,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fbank-julius-baer-logo.png",400,200,"Bank Julius Baer Logo",4804,"bank-julius-baer-logo.png",{"id":273,"ctaLink":274,"pgSharedMedia":276},"36096",{"title":247,"url":275,"internal":7},"\u002Fde\u002Fcase-studies\u002Fmycss-mit-zuehlke-neue-massstaebe-in-der-digitalen-kundeninteraktion-gesetzt",{"id":277,"sharedMediaLegend":229,"mediaImage":278,"name":284},"170874",{"url":279,"width":280,"height":281,"alt":282,"title":229,"size":283,"mime":257,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fcss-logo.jpg",2243,945,"logo CSS",139541,"css-logo.jpg",{"id":286,"ctaLink":287,"pgSharedMedia":289},"36097",{"title":247,"url":288,"internal":7},"\u002Fde\u002Fcase-studies\u002Fdigitaler-salesprozess-begeistert-kunden-und-spart-zeit",{"id":290,"sharedMediaLegend":291,"mediaImage":292,"name":297},"173480","TKE logo",{"url":293,"width":294,"height":295,"alt":291,"title":229,"size":296,"mime":236,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002FTKE%20logo%202026.png",310,108,8180,"TKE logo 2026.png",{"id":299,"ctaLink":300,"pgSharedMedia":302},"36098",{"title":247,"url":301,"internal":7},"\u002Fde\u002Fcase-studies\u002Fmit-zuehlke-zum-ticketautomaten-der-zukunft",{"id":303,"sharedMediaLegend":229,"mediaImage":304,"name":310},"170901",{"url":305,"width":306,"height":307,"alt":308,"title":229,"size":309,"mime":236,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002FSBB_CFF_FFS_logo.png",1024,115,"logo SBB CFF FFS",11614,"SBB_CFF_FFS_logo.png",{"id":312,"ctaLink":313,"pgSharedMedia":315},"36099",{"title":247,"url":314,"internal":7},"\u002Fde\u002Fcase-studies\u002Fcoop-supercard-app",{"id":316,"sharedMediaLegend":229,"mediaImage":317,"name":323},"170312",{"url":318,"width":319,"height":320,"alt":321,"title":229,"size":322,"mime":236,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fco-op-logo.png",500,529,"Co-op logo",65636,"co-op-logo.png",{"__typename":325,"id":326,"columns":327,"listItems":328,"text":229,"title":400,"variant":401},"ParagraphPgContentList","35919","3col",[329,358,379],{"id":330,"icon":229,"link":229,"logo":229,"media":331,"text":354,"title":357},"35916",{"id":332,"sharedMediaLegend":229,"mediaImage":333,"name":353},"173641",{"url":334,"width":335,"height":336,"alt":337,"title":229,"size":338,"mime":236,"variations":229,"listItemVariations":339},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fexperience-design-stats-3.png",800,213,"$3",10933,[340,344,345,349,352],{"name":341,"url":342,"width":343,"height":268},"FOCAL_POINT31_SMALL","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_1_small\u002Fpublic\u002Fimages\u002Fexperience-design-stats-3.png.webp?itok=e2A7RWQD",600,{"name":341,"url":342,"width":343,"height":268},{"name":346,"url":347,"width":348,"height":336},"FOCAL_POINT52_MEDIUM","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_5_2_medium\u002Fpublic\u002Fimages\u002Fexperience-design-stats-3.png.webp?itok=a9fct80h",533,{"name":350,"url":351,"width":348,"height":336},"FOCAL_POINT52_LARGE","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_5_2_large\u002Fpublic\u002Fimages\u002Fexperience-design-stats-3.png.webp?itok=3TEKeeQb",{"name":350,"url":351,"width":348,"height":336},"experience-design-stats-3.png",{"value":355,"processed":355,"format":356},"\u003Cp>\u003Ca href=\"https:\u002F\u002Fwww.qualtrics.com\u002Fnews\u002Fbusinesses-risk-3-trillion-sales-poor-customer-experiences-consumers-cut-spending\u002F\">Qualtrics\u003C\u002Fa>\u003C\u002Fp>","content_list","Billionen Umsatz sind jährlich weltweit gefährdet, weil Kund:innen in ihren Erwartungen enttäuscht werden und abspringen",{"id":359,"icon":229,"link":229,"logo":229,"media":360,"text":376,"title":378},"35917",{"id":361,"sharedMediaLegend":229,"mediaImage":362,"name":375},"173642",{"url":363,"width":335,"height":336,"alt":364,"title":229,"size":365,"mime":236,"variations":229,"listItemVariations":366},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fexperience-design-stats-57.png","€5.7",11735,[367,369,370,372,374],{"name":341,"url":368,"width":343,"height":268},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_1_small\u002Fpublic\u002Fimages\u002Fexperience-design-stats-57.png.webp?itok=ebvazMtK",{"name":341,"url":368,"width":343,"height":268},{"name":346,"url":371,"width":348,"height":336},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_5_2_medium\u002Fpublic\u002Fimages\u002Fexperience-design-stats-57.png.webp?itok=ZRCwbMMD",{"name":350,"url":373,"width":348,"height":336},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_5_2_large\u002Fpublic\u002Fimages\u002Fexperience-design-stats-57.png.webp?itok=LKyWcjWg",{"name":350,"url":373,"width":348,"height":336},"experience-design-stats-57.png",{"value":377,"processed":377,"format":356},"\u003Cp>\u003Ca href=\"https:\u002F\u002Fwww.signicat.com\u002Fde\u002Fthe-battle-to-onboard-2022\u002Fabandonment-to-financial-service-onboarding-over-the-years\">Signicat\u003C\u002Fa>\u003C\u002Fp>","Milliarden gehen in Europa jährlich verloren, weil Nutzer:innen das Onboarding für digitale Finanzprodukte abbrechen",{"id":380,"icon":229,"link":229,"logo":229,"media":381,"text":397,"title":399},"35918",{"id":382,"sharedMediaLegend":229,"mediaImage":383,"name":396},"173640",{"url":384,"width":335,"height":336,"alt":385,"title":229,"size":386,"mime":236,"variations":229,"listItemVariations":387},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fexperience-design-stats-1in3_0.png","1\u002F3",11734,[388,390,391,393,395],{"name":341,"url":389,"width":343,"height":268},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_1_small\u002Fpublic\u002Fimages\u002Fexperience-design-stats-1in3_0.png.webp?itok=LJIKLeoX",{"name":341,"url":389,"width":343,"height":268},{"name":346,"url":392,"width":348,"height":336},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_5_2_medium\u002Fpublic\u002Fimages\u002Fexperience-design-stats-1in3_0.png.webp?itok=Ds7aA0Mh",{"name":350,"url":394,"width":348,"height":336},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_5_2_large\u002Fpublic\u002Fimages\u002Fexperience-design-stats-1in3_0.png.webp?itok=OZsV4oG7",{"name":350,"url":394,"width":348,"height":336},"experience-design-stats-1in3.png",{"value":398,"processed":398,"format":356},"\u003Cp>\u003Ca href=\"https:\u002F\u002Farray.aami.org\u002Fdoi\u002F10.2345\u002F0899-8205-44.s1.33#fn5\">FDA\u003C\u002Fa>\u003C\u002Fp>","aller Vorfälle mit Medizinprodukten liegt ein Bedienfehler zugrunde, rund die Hälfte der designbedingten Rückrufe geht auf die Benutzeroberfläche zurück","Was es kostet, die Erwartungen von Nutzenden nicht zu erfüllen","media",{"__typename":403,"id":404,"caption":229,"imageRight":7,"pgSharedTitle":229,"pgSharedCtaLink":229,"textMedia":405,"pgSharedText":426},"ParagraphPgTextMedia","35920",{"id":406,"sharedMediaLegend":229,"mediaImage":407,"name":425},"169982",{"url":408,"width":409,"height":410,"alt":411,"title":229,"size":412,"mime":257,"variations":229,"textMediaVariations":413},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fdigital_experience_right.jpg",1070,853,"\"\"",116373,[414,419,420,421,424],{"name":415,"url":416,"width":417,"height":418},"FIXED_WIDTH_SMALL","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffixed_width_small\u002Fpublic\u002Fimages\u002Fdigital_experience_right.jpg.webp?itok=v_vSmWtp",900,717,{"name":415,"url":416,"width":417,"height":418},{"name":415,"url":416,"width":417,"height":418},{"name":422,"url":423,"width":409,"height":410},"FIXED_WIDTH_MEDIUM","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffixed_width_medium\u002Fpublic\u002Fimages\u002Fdigital_experience_right.jpg.webp?itok=FmzLQzHA",{"name":422,"url":423,"width":409,"height":410},"digital_experience_right.jpg",{"value":427,"processed":427,"format":428},"\u003Cp>\u003Cstrong>Oft orientieren sich Produkte daran, wie Nutzer:innen sich verhalten sollen und nicht, wie sie es tatsächlich tun.\u003C\u002Fstrong> In regulierten Branchen kostet dieser Unterschied nicht nur Geld. Er entscheidet auch darüber, ob Menschen die richtigen Entscheidungen treffen, kritische Aufgaben erledigen und komplexe Produkte sicher nutzen können.\u003C\u002Fp>\u003Cp>Um diesen Unterschied zu beseitigen, müssen zwei Fähigkeiten zusammenspielen: Expertise zu User-Research, um die Nutzer:innen zu verstehen und die richtige Richtung festzulegen, und die Engineering-Expertise, um diese Erkenntnisse bis in die Produktion umzusetzen.\u003C\u002Fp>\u003Cp>\u003Cstrong>Unsere multidisziplinären Teams bringen Strategie, User-Research und Engineering von Tag eins an zusammen. Das Ergebnis: User Experience, die in regulierten Branchen mit den höchsten Anforderungen besteht,\u003C\u002Fstrong> vom Gesundheitswesen über Finanzdienstleistungen bis zu industriellen Anlagen und dem öffentlichen Sektor.&nbsp;\u003C\u002Fp>","full_html",{"__typename":430,"id":431,"lead":229,"sliderItems":432,"title":592},"ParagraphPgContentSlider","35931",[433,473,504,533,563],{"id":434,"text":435,"imageConstruction":436,"pgSharedMedia":437,"link":469,"title":472},"35928","Wir haben die britische COVID-19-App in nur 12 Wochen entwickelt und damit 1 Million Infektionen verhindert. Kontinuierliche User Research brachte diese barrierefreie, lebensrettende App ins Ziel.","image",{"id":438,"sharedMediaLegend":229,"mediaImage":439,"name":468},"173558",{"url":440,"width":232,"height":233,"alt":441,"title":229,"size":442,"mime":236,"variations":229,"sliderItemImageVariations":443,"sliderItemLogoVariations":457},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002FNHS_image_with_logo.png","Hands holding a smartphone displaying the NHS COVID-19 app opening screen, next to the NHS COVID-19 logo.",503952,[444,447,448,452,456],{"name":445,"url":446,"width":335,"height":348},"FOCAL_POINT32_SMALL","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002FNHS_image_with_logo.png.webp?itok=P14Lt1I0",{"name":445,"url":446,"width":335,"height":348},{"name":449,"url":450,"width":451,"height":343},"FOCAL_POINT21_MEDIUM","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_medium\u002Fpublic\u002Fimages\u002FNHS_image_with_logo.png.webp?itok=UgiCRBke",1200,{"name":453,"url":454,"width":232,"height":455},"FOCAL_POINT21_LARGE","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_large\u002Fpublic\u002Fimages\u002FNHS_image_with_logo.png.webp?itok=YaqPjVPK",640,{"name":453,"url":454,"width":232,"height":455},[458,459,460,464,467],{"name":445,"url":446,"width":335,"height":348},{"name":445,"url":446,"width":335,"height":348},{"name":461,"url":462,"width":463,"height":233},"FOCAL_POINT32_MEDIUM","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_medium\u002Fpublic\u002Fimages\u002FNHS_image_with_logo.png.webp?itok=FmPp_2Q8",1080,{"name":465,"url":466,"width":463,"height":233},"FOCAL_POINT32_LARGE","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_large\u002Fpublic\u002Fimages\u002FNHS_image_with_logo.png.webp?itok=-32XL1KL",{"name":465,"url":466,"width":463,"height":233},"NHS_image_with_logo.png",{"title":470,"url":471,"internal":7},"Case Study lesen ","\u002Fde\u002Fcase-studies\u002Fnhs-covid-19-app-1-millionen-weniger-infektionen-und-meilenstein-fuer-medical-apps","NHS-COVID-19-App verhindert 1 Million Infektionen",{"id":474,"text":475,"imageConstruction":436,"pgSharedMedia":476,"link":500,"title":503},"35929","Unser Team leitete die User Research und das Design des neuen Anlageprodukts von HSBC für britische Kund:innen. Das neue App-Design ließ das Neugeschäftsvolumen bei Geldanlagen um 93 % steigen.",{"id":477,"sharedMediaLegend":229,"mediaImage":478,"name":499},"173523",{"url":479,"width":232,"height":233,"alt":480,"title":229,"size":481,"mime":236,"variations":229,"sliderItemImageVariations":482,"sliderItemLogoVariations":491},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fhsbc-case-study-logo_1.png","HSBC Insurance case study header ",913228,[483,485,486,488,490],{"name":445,"url":484,"width":335,"height":348},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Fhsbc-case-study-logo_1.png.webp?itok=KnTXMaoZ",{"name":445,"url":484,"width":335,"height":348},{"name":449,"url":487,"width":451,"height":343},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_medium\u002Fpublic\u002Fimages\u002Fhsbc-case-study-logo_1.png.webp?itok=uTrFpu46",{"name":453,"url":489,"width":232,"height":455},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_large\u002Fpublic\u002Fimages\u002Fhsbc-case-study-logo_1.png.webp?itok=FKutFYbC",{"name":453,"url":489,"width":232,"height":455},[492,493,494,496,498],{"name":445,"url":484,"width":335,"height":348},{"name":445,"url":484,"width":335,"height":348},{"name":461,"url":495,"width":463,"height":233},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_medium\u002Fpublic\u002Fimages\u002Fhsbc-case-study-logo_1.png.webp?itok=4pYpFmy6",{"name":465,"url":497,"width":463,"height":233},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_large\u002Fpublic\u002Fimages\u002Fhsbc-case-study-logo_1.png.webp?itok=eiC7siMJ",{"name":465,"url":497,"width":463,"height":233},"hsbc-case-study-logo.png",{"title":501,"url":502,"internal":7},"Case Study lesen","\u002Fde\u002Fcase-studies\u002Fmobile-app-von-hsbc-investieren","HSBC App ermöglicht britischen Kund:innen den Einstieg in Finanzinvestments",{"id":505,"text":506,"imageConstruction":436,"pgSharedMedia":507,"link":530,"title":532},"35930","Wir haben ein von WHO und UNICEF gefördertes Gerät für sichere, Medikamententransporte unter kontrollierten Bedingungen entwickelt, das Herstellungskosten und Energieverbrauch senkt.",{"id":508,"sharedMediaLegend":229,"mediaImage":509,"name":529},"173550",{"url":510,"width":232,"height":233,"alt":411,"title":229,"size":511,"mime":236,"variations":229,"sliderItemImageVariations":512,"sliderItemLogoVariations":521},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fberlinger-case-study-logo.png",277552,[513,515,516,518,520],{"name":445,"url":514,"width":335,"height":348},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Fberlinger-case-study-logo.png.webp?itok=z2fCm2hn",{"name":445,"url":514,"width":335,"height":348},{"name":449,"url":517,"width":451,"height":343},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_medium\u002Fpublic\u002Fimages\u002Fberlinger-case-study-logo.png.webp?itok=fuJ2xpMS",{"name":453,"url":519,"width":232,"height":455},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_large\u002Fpublic\u002Fimages\u002Fberlinger-case-study-logo.png.webp?itok=BToHJKrR",{"name":453,"url":519,"width":232,"height":455},[522,523,524,526,528],{"name":445,"url":514,"width":335,"height":348},{"name":445,"url":514,"width":335,"height":348},{"name":461,"url":525,"width":463,"height":233},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_medium\u002Fpublic\u002Fimages\u002Fberlinger-case-study-logo.png.webp?itok=610ntXJe",{"name":465,"url":527,"width":463,"height":233},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_large\u002Fpublic\u002Fimages\u002Fberlinger-case-study-logo.png.webp?itok=tzMT38Ob",{"name":465,"url":527,"width":463,"height":233},"berlinger-case-study-logo.png",{"title":501,"url":531,"internal":7},"\u002Fde\u002Fcase-studies\u002Fberlinger-smarte-pharma-logistik-mit-iot","Berlinger treibt smartere Medikamententransporte mit IoT voran",{"id":534,"text":535,"imageConstruction":436,"pgSharedMedia":536,"link":560,"title":562},"36014","Wir haben die three+one cashVest-Plattform auf Basis von Nutzerfeedback redesignt – inkl. Self-Service-Portal, das Mitarbeitern pro Bericht 3 - 4h spart & Kunden einen Live-Gesamtüberblick bietet.",{"id":537,"sharedMediaLegend":229,"mediaImage":538,"name":559},"173653",{"url":539,"width":232,"height":233,"alt":540,"title":229,"size":541,"mime":236,"variations":229,"sliderItemImageVariations":542,"sliderItemLogoVariations":551},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fthreeone-case-study-logo.png","Two colleagues in an office reviewing finance charts and graphs on a laptop and tablet, one pointing to a chart as they discuss the data together.",1837192,[543,545,546,548,550],{"name":445,"url":544,"width":335,"height":348},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Fthreeone-case-study-logo.png.webp?itok=UKPMlTBa",{"name":445,"url":544,"width":335,"height":348},{"name":449,"url":547,"width":451,"height":343},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_medium\u002Fpublic\u002Fimages\u002Fthreeone-case-study-logo.png.webp?itok=WEOADzZy",{"name":453,"url":549,"width":232,"height":455},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_large\u002Fpublic\u002Fimages\u002Fthreeone-case-study-logo.png.webp?itok=XEDysktr",{"name":453,"url":549,"width":232,"height":455},[552,553,554,556,558],{"name":445,"url":544,"width":335,"height":348},{"name":445,"url":544,"width":335,"height":348},{"name":461,"url":555,"width":463,"height":233},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_medium\u002Fpublic\u002Fimages\u002Fthreeone-case-study-logo.png.webp?itok=krSF0a6o",{"name":465,"url":557,"width":463,"height":233},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_large\u002Fpublic\u002Fimages\u002Fthreeone-case-study-logo.png.webp?itok=upzuZUBQ",{"name":465,"url":557,"width":463,"height":233},"threeone-case-study-logo.png",{"title":501,"url":561,"internal":7},"\u002Fde\u002Fcase-studies\u002Fzuhlke-steigert-skalierbarkeit-fuer-finanzdienstleister-threeplusone","three+one staärkt sein Geschäft mit einem Self-Service-Kundenportal",{"id":564,"text":565,"imageConstruction":436,"pgSharedMedia":566,"link":589,"title":591},"36015","Die neue Identity Platform des Hong Kong Jockey Club ermöglicht über eine 1 Mio. Kunden sicheren und reibungslosen Zugriff. So können nun bis zu Hunderttausende Anmeldungen parallel verarbeitet.",{"id":567,"sharedMediaLegend":229,"mediaImage":568,"name":588},"173493",{"url":569,"width":232,"height":233,"alt":411,"title":229,"size":570,"mime":236,"variations":229,"sliderItemImageVariations":571,"sliderItemLogoVariations":580},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fhkjc-case-study-logo.png",571451,[572,574,575,577,579],{"name":445,"url":573,"width":335,"height":348},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Fhkjc-case-study-logo.png.webp?itok=6b9teNKf",{"name":445,"url":573,"width":335,"height":348},{"name":449,"url":576,"width":451,"height":343},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_medium\u002Fpublic\u002Fimages\u002Fhkjc-case-study-logo.png.webp?itok=TuTSUcJh",{"name":453,"url":578,"width":232,"height":455},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_large\u002Fpublic\u002Fimages\u002Fhkjc-case-study-logo.png.webp?itok=-U2zyThM",{"name":453,"url":578,"width":232,"height":455},[581,582,583,585,587],{"name":445,"url":573,"width":335,"height":348},{"name":445,"url":573,"width":335,"height":348},{"name":461,"url":584,"width":463,"height":233},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_medium\u002Fpublic\u002Fimages\u002Fhkjc-case-study-logo.png.webp?itok=bjXH0oLr",{"name":465,"url":586,"width":463,"height":233},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_large\u002Fpublic\u002Fimages\u002Fhkjc-case-study-logo.png.webp?itok=NcFFdq8j",{"name":465,"url":586,"width":463,"height":233},"hkjc-case-study-logo.png",{"title":501,"url":590,"internal":7},"\u002Fde\u002Fcase-studies\u002Fnahtloser-digitaler-zugang-fuer-ueber-eine-million-kundinnen-in-hongkong","Der Hong Kong Jockey Club bietet über 1 Million Kunden sicheren Zugriff","Unsere Experience Design Arbeit in Aktion",{"__typename":594,"id":595,"pgTitle":596,"text":597,"link":598,"coloredBackground":7,"compactMode":7,"actionVariant":26,"buttonText":229,"pgEmbededCode":601},"ParagraphPgCtaDefault","35933","Bereit für Produkte, die Ihre Kund:innen wirklich wollen?","Erzählen Sie uns, was Sie gerade neu gestalten, neu denken oder verbessern wollen.",{"title":599,"url":600,"internal":7},"Kontaktieren Sie uns","\u002Fde\u002Fkontakt\u002Fbusiness",{"value":247,"processed":247,"format":602},"code",{"__typename":604,"id":605,"title":606,"lead":607,"tabs":608},"ParagraphTab","35927","Design auf Basis von Evidenz","Von der ersten Research-Frage bis zum fertigen Produkt begleiten wir den gesamten Design-Lebenszyklus: mit evidenzbasierten Methoden und Engineering-Exzellenz.",[609,616,623],{"infoText":610,"pgSharedParagraphs":611},"Moderne Unternehmenskultur",[612],{"id":613,"ctaLink":229,"pgSharedText":614,"pgSharedTitle":610,"pgSharedCtaLink":229},"35921",{"value":615,"processed":615,"format":428},"\u003Cp>Hinter Produkten, die auch gerne genutzt werden, stehen Organisationen, die Verständnis für die Nutzer:innen fest in ihrer Entscheidungsfindung verankert haben – bei Product Ownern, Entwickler:innen und in der Unternehmensleitung. Nur wenn Design als Disziplin gelebt wird, die alle betrifft, summieren sich richtige Entscheidungen über die Zeit. Wir helfen Ihnen, diese Kultur und Kompetenz aufzubauen, damit sie länger hält als jedes einzelne Projekt.\u003C\u002Fp>",{"infoText":617,"pgSharedParagraphs":618},"End-to-End ",[619],{"id":620,"ctaLink":229,"pgSharedText":621,"pgSharedTitle":617,"pgSharedCtaLink":229},"35923",{"value":622,"processed":622,"format":428},"\u003Cp>In regulierten Branchen, in denen Designfehler gravierende Folgen haben, müssen Produkte von Anfang an skalierbar funktionieren. Unsere Designer:innen und Ingenieur:innen arbeiten als ein Team, vom ersten Nutzerinterview bis zum laufenden Produkt. Aus User-Research-Erkenntnissen werden so Designentscheidungen und aus Designentscheidungen funktionierende Software – von Anfang bis Ende von denselben Expert:innen begleitet.\u003C\u002Fp>",{"infoText":624,"pgSharedParagraphs":625},"Schlank & Agil ",[626],{"id":627,"ctaLink":229,"pgSharedText":628,"pgSharedTitle":624,"pgSharedCtaLink":229},"35925",{"value":629,"processed":629,"format":428},"\u003Cp>Wir verankern Nutzertests in jedem Sprint, damit Fragen zur Akzeptanz beantwortet werden, solange noch Zeit bleibt, darauf zu reagieren. Jede Iteration schafft belastbare Evidenz darüber, wie Menschen sich tatsächlich verhalten. Zum Launch haben Sie also längst gesehen, was funktioniert, den Nachbesserungsaufwand gesenkt und die Sicherheit gewonnen, dass das Produkt gut ankommt.\u003C\u002Fp>",{"__typename":631,"id":632,"eyebrow":229,"pgQuoteRefQuote":633,"hideImage":213,"hideFunctionAndCompany":213,"bigQuote":7},"ParagraphPgQuote","35932",[634,659,682,704],{"status":7,"id":635,"promote":213,"quotePersonDesc":636,"quotePersonName":637,"quoteText":638,"profileImage":639,"title":658},"6316","Director für Project Management, three+one ","Jessica Harrell","Zühlke hat uns angeregt, neue Denkansätze zu finden, bessere digitale Produkte zu konzipieren & uns weiterzuentwickeln. Die hervorragende Arbeit & fortlaufende Unterstützung helfen uns, als Unternehmen zu wachsen & zu reifen.",{"id":640,"sharedMediaLegend":229,"mediaImage":641,"name":657},"5242",{"url":642,"width":643,"height":643,"alt":637,"title":229,"size":644,"mime":257,"variations":229,"quoteVariations":645},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fjessica.jpeg",727,66388,[646,649,652,655,656],{"name":647,"url":648,"width":267,"height":267},"FOCAL_POINT11_EXTRA_SMALL","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_extra_small\u002Fpublic\u002Fimages\u002Fjessica.jpeg.webp?itok=Dil-b85V",{"name":650,"url":651,"width":643,"height":643},"FOCAL_POINT11_SMALL","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_small\u002Fpublic\u002Fimages\u002Fjessica.jpeg.webp?itok=JKjg8Sbc",{"name":653,"url":654,"width":643,"height":643},"FOCAL_POINT11_MEDIUM","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_medium\u002Fpublic\u002Fimages\u002Fjessica.jpeg.webp?itok=qwo5FfAo",{"name":653,"url":654,"width":643,"height":643},{"name":653,"url":654,"width":643,"height":643},"jessica.jpeg","Jessica Harrell, three+one ",{"status":7,"id":660,"promote":213,"quotePersonDesc":661,"quotePersonName":662,"quoteText":663,"profileImage":664,"title":662},"6818","Senior Digital Product Manager","Jason Sweeney, HSBC UK","Das Zühlke Team hat uns dabei geholfen, unsere Dienstleistungen im Bereich Vermögensverwaltung in das Onlinebanking zu integrieren und damit einen Mehrwert für unsere Kundinnen und Kunden zu schaffen. Dank ihrer Hilfe sind wir darüber hinaus agiler und kundenorientierter geworden und können besser und schneller handeln.",{"id":665,"sharedMediaLegend":229,"mediaImage":666,"name":681},"6052",{"url":667,"width":668,"height":669,"alt":670,"title":229,"size":671,"mime":257,"variations":229,"quoteVariations":672},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fjason_sweeney_hsbc_0.jpeg",218,216,"portrait photo Jason Sweeney, HSBC",11341,[673,675,677,679,680],{"name":647,"url":674,"width":669,"height":669},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_extra_small\u002Fpublic\u002Fimages\u002Fjason_sweeney_hsbc_0.jpeg.webp?itok=9n--HM7B",{"name":650,"url":676,"width":669,"height":669},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_small\u002Fpublic\u002Fimages\u002Fjason_sweeney_hsbc_0.jpeg.webp?itok=CDxAJyyK",{"name":653,"url":678,"width":669,"height":669},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_medium\u002Fpublic\u002Fimages\u002Fjason_sweeney_hsbc_0.jpeg.webp?itok=2BKAxPzu",{"name":653,"url":678,"width":669,"height":669},{"name":653,"url":678,"width":669,"height":669},"jason_sweeney_hsbc.jpeg",{"status":7,"id":683,"promote":213,"quotePersonDesc":684,"quotePersonName":685,"quoteText":686,"profileImage":687,"title":685},"25953","Vice President Technology & Operations","Thomas Wenger","SmartSystem ist ein revolutionärer modularer Plattformansatz, der Berlinger einen signifikanten Wettbewerbsvorteil verschafft, da er vollständige Transparenz entlang der Pharma-Kühlketten ermöglicht. Zühlke war der perfekte Partner, um diese komplexe Lösung rechtzeitig und innerhalb des Budgets zu entwickeln.",{"id":688,"sharedMediaLegend":229,"mediaImage":689,"name":703},"170254",{"url":690,"width":691,"height":691,"alt":692,"title":229,"size":693,"mime":257,"variations":229,"quoteVariations":694},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fthomas-wenger-berlinger.jpg",864,"portrait photo of Thomas Wenger, Vice President Technology & Operations Berlinger",145930,[695,697,699,701,702],{"name":647,"url":696,"width":267,"height":267},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_extra_small\u002Fpublic\u002Fimages\u002Fthomas-wenger-berlinger.jpg.webp?itok=-PBxZgeF",{"name":650,"url":698,"width":335,"height":335},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_small\u002Fpublic\u002Fimages\u002Fthomas-wenger-berlinger.jpg.webp?itok=SrtfDfEo",{"name":653,"url":700,"width":691,"height":691},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_medium\u002Fpublic\u002Fimages\u002Fthomas-wenger-berlinger.jpg.webp?itok=eCrKWS8L",{"name":653,"url":700,"width":691,"height":691},{"name":653,"url":700,"width":691,"height":691},"thomas-wenger-berlinger.jpg",{"status":7,"id":705,"promote":213,"quotePersonDesc":706,"quotePersonName":707,"quoteText":708,"profileImage":709,"title":727},"5817","Chief Technology Officer & Mitglied der Geschäftsleitung, LiveWell by Zurich","Martin Jahn","Wir erleben die Zusammenarbeit mit Zühlke sehr konstruktiv und sie bringt echten Mehrwert. Die Kolleginnen und Kollegen mit unterschiedlichem Fachwissen bereichern unsere Teams enorm.",{"id":710,"sharedMediaLegend":229,"mediaImage":711,"name":726},"4800",{"url":712,"width":713,"height":714,"alt":715,"title":229,"size":716,"mime":257,"variations":229,"quoteVariations":717},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fmartin-jahn-livewell.jpg",1272,1369,"Picture of Martin Jahn, CTO LiveWell by Zurich",137390,[718,720,722,724,725],{"name":647,"url":719,"width":267,"height":267},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_extra_small\u002Fpublic\u002Fimages\u002Fmartin-jahn-livewell.jpg.webp?itok=W5VsDXaw",{"name":650,"url":721,"width":335,"height":335},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_small\u002Fpublic\u002Fimages\u002Fmartin-jahn-livewell.jpg.webp?itok=uH_0HZt7",{"name":653,"url":723,"width":451,"height":451},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_medium\u002Fpublic\u002Fimages\u002Fmartin-jahn-livewell.jpg.webp?itok=U06IplUg",{"name":653,"url":723,"width":451,"height":451},{"name":653,"url":723,"width":451,"height":451},"martin-jahn-livewell.jpg","Martin Jahn, LiveWell by Zurich",{"__typename":325,"id":729,"columns":327,"listItems":730,"text":746,"title":747,"variant":748},"35937",[731,736,741],{"id":732,"icon":229,"link":229,"logo":229,"media":229,"text":733,"title":735},"35934",{"value":734,"processed":734,"format":356},"\u003Cp>Gestalten Sie fesselnde digitale Erlebnisse, die Menschen begeistern und Sie dabei unterstützen, Ihre strategischen Ziele zu erreichen. Profitieren Sie von unserer langjährigen Erfahrung in den Bereichen UX-Design, Design Thinking, User Research, Interaktionsdesign, visuelles Design, Designsysteme, Informationsarchitektur und Usability-Tests.\u003C\u002Fp>","Digitales Experience Design",{"id":737,"icon":229,"link":229,"logo":229,"media":229,"text":738,"title":740},"35935",{"value":739,"processed":739,"format":356},"\u003Cp>Integrieren Sie Experience Design Thinking und Methoden in schnelle, iterative Entwicklungs- und Deliveryprozesse und Produktlebenszyklen. Wir sorgen für eine optimale Abstimmung zwischen Design-, Forschungs- und technischen Implementierungsteams, um Risiken und Kosten zu minimieren und die Markteinführung und Wertschöpfung zu beschleunigen.\u003C\u002Fp>","Agile Entwicklung & Delivery",{"id":742,"icon":229,"link":229,"logo":229,"media":229,"text":743,"title":745},"35936",{"value":744,"processed":744,"format":356},"\u003Cp>Designen und entwickeln Sie qualitativ hochwertige mobile Anwendungen, die die Benutzer:innen begeistern, komplexe unternehmerische Anforderungen erfüllen und den gesetzlichen Vorschriften an die Barrierefreiheit gerecht werden.\u003C\u002Fp>","Schnellere Entwicklung mobiler Anwendungen","Der Mensch steht im Mittelpunkt von allem, was wir tun. Wir bringen Human-Centered Design in jede Phase und vereinen Funktionalität, kommerzielle Ziele und echte Bedürfnisse der Nutzer:innen, damit Ihre Produkte und Services erfolgreich sind.","Unsere Experience Design Services","icon",{"__typename":240,"id":750,"lead":229,"partnershipItems":751,"title":802,"displaySixLogos":213,"whiteBackgroundForLogos":213,"coloredBackground":213},"35942",[752,765,777,790],{"id":753,"ctaLink":754,"pgSharedMedia":756},"35938",{"title":247,"url":755,"internal":213},"https:\u002F\u002Fwww.amd.com\u002Fde.html",{"id":757,"sharedMediaLegend":229,"mediaImage":758,"name":764},"173666",{"url":759,"width":760,"height":761,"alt":762,"title":229,"size":763,"mime":236,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002FAMD-Partner-Network-Badge-Embedded-Silver.png",2015,513,"Logo AMD",75179,"AMD-Partner-Network-Badge-Embedded-Silver.png",{"id":766,"ctaLink":767,"pgSharedMedia":769},"35939",{"title":247,"url":768,"internal":7},"\u002Fde\u002Fueber-uns\u002Fpartnerschaften\u002Faws",{"id":770,"sharedMediaLegend":229,"mediaImage":771,"name":776},"172967",{"url":772,"width":773,"height":774,"alt":229,"title":229,"size":775,"mime":236,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002F2026_AWS.png",302,180,7283,"2026_AWS.png",{"id":778,"ctaLink":779,"pgSharedMedia":781},"35940",{"title":247,"url":780,"internal":213},"https:\u002F\u002Fcloud.google.com\u002F",{"id":782,"sharedMediaLegend":229,"mediaImage":783,"name":789},"152848",{"url":784,"width":785,"height":786,"alt":787,"title":229,"size":788,"mime":236,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fpartner-logo-google-cloud-platform-july-2023-v1.png",540,240,"Google Cloud Platform partner logo, Zühlke",18079,"partner-logo-google-cloud-platform-july-2023-v1.png",{"id":791,"ctaLink":792,"pgSharedMedia":794},"35941",{"title":247,"url":793,"internal":7},"\u002Fde\u002Fueber-uns\u002Fpartnerschaften\u002Fmicrosoft",{"id":795,"sharedMediaLegend":229,"mediaImage":796,"name":801},"173224",{"url":797,"width":798,"height":799,"alt":229,"title":229,"size":800,"mime":236,"variations":229},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002F2024_Microsoft_9.png",308,138,6731,"2024_Microsoft.png","Unsere Partner, um digitale Lösungen zu entwickeln, die überzeugen",{"__typename":594,"id":804,"pgTitle":805,"text":806,"link":807,"coloredBackground":213,"compactMode":7,"actionVariant":26,"buttonText":229,"pgEmbededCode":809},"35943","Möchten Sie herausfinden, was Design für Sie leisten kann?","Ob Sie ein neues Produkt planen oder ein bestehendes neu denken: Ein kurzes Gespräch ist der beste Anfang. Sagen Sie uns, wo Sie stehen, und wir teilen gerne, was für Kunden wie Sie funktioniert hat.",{"title":808,"url":600,"internal":7},"Mit unserem Team sprechen",{"value":247,"processed":247,"format":602},{"__typename":811,"id":812,"title":813,"pgContactsRefEntity":814},"ParagraphPgContentTeam","35944"," Lernen Sie unsere Experience-Design-Expert:innen kennen",[815,835],{"contactName":816,"contactProfession":817,"contactLinkedinUrl":818,"sharedRefMedia":820},"Eric Fehse","Principal UX Consultant & Partner",{"title":247,"url":819,"internal":213},"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fericfehse\u002F",{"id":821,"sharedMediaLegend":229,"mediaImage":822,"name":834},"172906",{"url":823,"width":335,"height":335,"alt":411,"title":229,"size":824,"mime":257,"variations":229,"teamVariations":825},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002F2025%20Eric%20Fehse.jpeg",59977,[826,828,829,831,833],{"name":647,"url":827,"width":267,"height":267},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_extra_small\u002Fpublic\u002Fimages\u002F2025%20Eric%20Fehse.jpeg.webp?itok=VCnUC5zx",{"name":647,"url":827,"width":267,"height":267},{"name":650,"url":830,"width":335,"height":335},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_small\u002Fpublic\u002Fimages\u002F2025%20Eric%20Fehse.jpeg.webp?itok=1dRNu9Mr",{"name":653,"url":832,"width":335,"height":335},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_medium\u002Fpublic\u002Fimages\u002F2025%20Eric%20Fehse.jpeg.webp?itok=BsGbtxyD",{"name":653,"url":832,"width":335,"height":335},"2025 Eric Fehse.jpeg",{"contactName":836,"contactProfession":837,"contactLinkedinUrl":838,"sharedRefMedia":840},"Neelesh Sonawane","Principal UX Consultant ",{"title":247,"url":839,"internal":213},"https:\u002F\u002Fwww.linkedin.com\u002Fin\u002Fneelesh\u002F",{"id":841,"sharedMediaLegend":229,"mediaImage":842,"name":855},"1886",{"url":843,"width":844,"height":844,"alt":836,"title":229,"size":845,"mime":236,"variations":229,"teamVariations":846},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fneelesh-sonawane_edited.png",648,570607,[847,849,850,852,854],{"name":647,"url":848,"width":267,"height":267},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_extra_small\u002Fpublic\u002Fimages\u002Fneelesh-sonawane_edited.png.webp?itok=MvqQA3Zy",{"name":647,"url":848,"width":267,"height":267},{"name":650,"url":851,"width":844,"height":844},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_small\u002Fpublic\u002Fimages\u002Fneelesh-sonawane_edited.png.webp?itok=UQAFq-on",{"name":653,"url":853,"width":844,"height":844},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_medium\u002Fpublic\u002Fimages\u002Fneelesh-sonawane_edited.png.webp?itok=p9r6lLuc",{"name":653,"url":853,"width":844,"height":844},"neelesh-sonawane_edited.png",{"__typename":857,"id":858,"primaryImage":859,"pgCtaLink":876,"text":879,"title":880,"eyebrow":881},"ParagraphPgContentHero","35945",{"id":860,"sharedMediaLegend":229,"mediaImage":861,"name":875},"170191",{"url":862,"width":232,"height":410,"alt":863,"title":229,"size":864,"mime":257,"variations":229,"heroVariations":865},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fdiverse-women-use-co-working-space-to-design-newsletter-layouts_1.jpg","colleagues discussing design of finance app",120865,[866,869,870,872,874],{"name":867,"url":868,"width":335,"height":267},"FOCAL_POINT21_SMALL","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_2_1_small\u002Fpublic\u002Fimages\u002Fdiverse-women-use-co-working-space-to-design-newsletter-layouts_1.jpg.webp?itok=50OtAa0Q",{"name":867,"url":868,"width":335,"height":267},{"name":650,"url":871,"width":335,"height":335},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_small\u002Fpublic\u002Fimages\u002Fdiverse-women-use-co-working-space-to-design-newsletter-layouts_1.jpg.webp?itok=PCvd2FbS",{"name":653,"url":873,"width":410,"height":410},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_1_1_medium\u002Fpublic\u002Fimages\u002Fdiverse-women-use-co-working-space-to-design-newsletter-layouts_1.jpg.webp?itok=mibVARwg",{"name":653,"url":873,"width":410,"height":410},"diverse-women-use-co-working-space-to-design-newsletter-layouts.jpg",{"title":877,"url":878,"internal":7},"Karrieremöglichkeiten entdecken","\u002Fde\u002Fkarriere\u002Fteams\u002Fuser-experience","Sie arbeiten in multidisziplinären Teams an realen Problemen von echten Menschen, ob lebensrettende Gesundheits-Apps oder Produkte, die Millionen Menschen nutzen. Wenn Sie Ihr Können weiterentwickeln, unsere Arbeitsweise mitgestalten und sehen wollen, wie Ihr Design einen messbaren Unterschied macht, freuen wir uns auf Sie.","Bringen Sie Ihre Design-Expertise in Projekte ein, die etwas bewegen","Karriere",{"__typename":883,"id":884,"title":885,"lead":886,"collectionLink":887,"coloredBackground":213,"teaserCollection":890},"ParagraphPgTeaserCollection","35946","Entdecken Sie unsere neuesten Impulse zum Experience Design ","Einige Perspektiven aus unseren Teams zu Design, Research und dem Entwickeln von Produkten, die Menschen begeistern. ",{"title":888,"url":889,"internal":7},"Mehr Insights entdecken ","\u002Fde\u002Finsights",{"status":7,"title":891,"collectionType":229,"contentType":229,"sharedTaxrefBizImpact":229,"sharedTaxrefFunctions":229,"sharedTaxrefExpertises":229,"sharedTaxrefIndustries":229,"taxrefCareersTopics":229,"contentFormat":229,"flagshipContent":213,"contentOwner":892,"teaser":893},"3 x blog for EXPERTISE page experience design","business",[894,920,947],{"__typename":895,"id":896,"path":897,"sharedTeaserText":898,"sharedTeaserTitle":900,"sharedTeaserRefMedia":901,"insightExpertiseTerms":916},"NodeInsight","25929","\u002Fde\u002Finsights\u002Fverbraucherschutz-bei-finanzdienstleistungen",{"processed":899},"\u003Cp>Erfahren Sie hier die wichtigsten Grundsätze des neuen Verbraucherschutzes im Vereinigten Königreich, welche Rolle ein ganzheitliches Service-Design bei der Erfüllung dieser regulatorischen Anforderungen spielt und wie gleichzeitig das Kundenerlebnis optimiert werden kann.\u003C\u002Fp>","Verbraucherschutz bei Finanzdienstleistungen: Chance zur Optimierung des Kundenerlebnisses",{"id":902,"sharedMediaLegend":229,"mediaImage":903,"name":915},"170171",{"url":904,"width":232,"height":410,"alt":905,"title":229,"size":906,"mime":257,"variations":229,"teaserCollectionVariations":907},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fluminated-office-buildings-at-canary-wharf-london-at-night.jpg","Canary Wharf finance street",209884,[908,910,911,913,914],{"name":445,"url":909,"width":335,"height":348},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Fluminated-office-buildings-at-canary-wharf-london-at-night.jpg.webp?itok=sZ_BDw4i",{"name":445,"url":909,"width":335,"height":348},{"name":461,"url":912,"width":451,"height":335},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_medium\u002Fpublic\u002Fimages\u002Fluminated-office-buildings-at-canary-wharf-london-at-night.jpg.webp?itok=iA_e8A7P",{"name":461,"url":912,"width":451,"height":335},{"name":461,"url":912,"width":451,"height":335},"luminated-office-buildings-at-canary-wharf-london-at-night.jpg",[917],{"id":918,"name":919},"129","Experience Design",{"__typename":895,"id":921,"path":922,"sharedTeaserText":923,"sharedTeaserTitle":925,"sharedTeaserRefMedia":926,"insightExpertiseTerms":942},"25818","\u002Fde\u002Finsights\u002Fvom-code-zur-konversation-die-neue-aera-der-digitalen-interaktion",{"processed":924},"\u003Cp>Erfahren Sie, wie die Zukunft der digitalen Interaktion aussieht und warum es wichtig ist, neue Produkte und Funktionen unter dem Gesichtspunkt der „personalisierten Konversation“ zu entwickeln.\u003C\u002Fp>","Digitale Interaktion: die Rolle von LLMs bei der Personalisierung von digitalen Experiences",{"id":927,"sharedMediaLegend":229,"mediaImage":928,"name":941},"169796",{"url":929,"width":930,"height":931,"alt":411,"title":229,"size":932,"mime":257,"variations":229,"teaserCollectionVariations":933},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fai-touch-screen_1.jpg",1920,1617,333374,[934,936,937,939,940],{"name":445,"url":935,"width":335,"height":348},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Fai-touch-screen_1.jpg.webp?itok=ftqe8Ug0",{"name":445,"url":935,"width":335,"height":348},{"name":461,"url":938,"width":451,"height":335},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_medium\u002Fpublic\u002Fimages\u002Fai-touch-screen_1.jpg.webp?itok=UGyvSLba",{"name":461,"url":938,"width":451,"height":335},{"name":461,"url":938,"width":451,"height":335},"ai-touch-screen.jpg",[943,946],{"id":944,"name":945},"110","KI",{"id":918,"name":919},{"__typename":895,"id":948,"path":949,"sharedTeaserText":950,"sharedTeaserTitle":952,"sharedTeaserRefMedia":953,"insightExpertiseTerms":971},"25779","\u002Fde\u002Finsights\u002Fsustainable-web-design",{"processed":951},"\u003Cp>Welche Rolle spielt die User Experience für die Nachhaltigkeit von digitalen Lösungen? Und wie können Designer:innen schon mit kleinem Aufwand große Wirkung erzielen? Erfahren Sie es im Blogpost.\u003C\u002Fp>","Nachhaltiges Webdesign: Sustainable UX und ihr Einfluss auf nachhaltiges Design",{"id":954,"sharedMediaLegend":229,"mediaImage":955,"name":970},"169731",{"url":956,"width":957,"height":958,"alt":959,"title":229,"size":960,"mime":257,"variations":229,"teaserCollectionVariations":961},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fimages\u002Fworld-map-tech-environment_1.jpg",1000,563,"World map digitalised in blue",143884,[962,964,965,968,969],{"name":445,"url":963,"width":335,"height":348},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Fworld-map-tech-environment_1.jpg.webp?itok=vJlfAxtO",{"name":445,"url":963,"width":335,"height":348},{"name":461,"url":966,"width":967,"height":958},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_medium\u002Fpublic\u002Fimages\u002Fworld-map-tech-environment_1.jpg.webp?itok=fLC913oI",845,{"name":461,"url":966,"width":967,"height":958},{"name":461,"url":966,"width":967,"height":958},"world-map-tech-environment.jpg",[972,975,978,979,982,985,988],{"id":973,"name":974},"19","Digitale Strategien",{"id":976,"name":977},"887","Business Transformation",{"id":918,"name":919},{"id":980,"name":981},"944","User \u002F Customer Experience",{"id":983,"name":984},"21","Softwareentwicklung",{"id":986,"name":987},"608","Nachhaltigkeit",{"id":989,"name":990},"890","Nachhaltige Produkte",[992],{"id":918,"name":919},{"__typename":994,"id":995,"headerTitleDefault":996,"intro":997,"media":999,"link":1013},"ParagraphPgHeaderDefault","36072","Entwickeln Sie digitale Produkte, die überzeugen",{"value":998},"In regulierten Branchen sind die Anforderungen an gutes Design besonders hoch. Wir verbinden User Research, Design und Engineering, um Produkte zu entwickeln, die Nutzende begeistern.",{"id":228,"sharedMediaLegend":229,"mediaImage":1000,"name":237},{"url":231,"width":232,"height":233,"alt":234,"title":229,"size":235,"mime":236,"variations":229,"mediaVariations":1001},[1002,1004,1005,1009,1012],{"name":445,"url":1003,"width":335,"height":348},"https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_3_2_small\u002Fpublic\u002Fimages\u002Fexperience_design_main_image.png.webp?itok=6y17TpUc",{"name":445,"url":1003,"width":335,"height":348},{"name":1006,"url":1007,"width":451,"height":1008},"FOCAL_POINT169_MEDIUM","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_16_9_medium\u002Fpublic\u002Fimages\u002Fexperience_design_main_image.png.webp?itok=hE5raC7U",675,{"name":1010,"url":1011,"width":232,"height":233},"FOCAL_POINT169_LARGE","https:\u002F\u002Fcms.zuehlke.com\u002Fsites\u002Fdefault\u002Ffiles\u002Fstyles\u002Ffocal_point_16_9_large\u002Fpublic\u002Fimages\u002Fexperience_design_main_image.png.webp?itok=gG11RWvI",{"name":1010,"url":1011,"width":232,"height":233},{"title":1014,"url":600,"internal":7},"Holen Sie sich Design-Expertise",["Reactive",893]]