• Hardware alone won`t solve your innovation challenge. Zühlke will.

  • Technology alone won`t solve your innovation challenge. Zühlke will.

  • Software alone won`t solve your innovation challenge. Zühlke will.

  • Consulting alone won`t solve your innovation challenge. Zühlke will.

How digitisation is changing innovation in industry

Internet of things, artificial intelligence, mixed reality – new technological developments are changing entire ecosystems and opening up new business opportunities for companies that will ensure their competitiveness. Digitisation can help develop new products and services, improve the customer experience, streamline operations and automate processes.

Find out how by talking to our experts. Arrange your personal meeting at the Hannover Messe now.

Digital transformation allows the development of data-driven business models that improve the customer experience with optimized products, services and processes, increase efficiency many times over and reduce manufacturing costs. Smartly connected production facilities, tools and devices enable predictive maintenance, fact-based decision-making and efficient fleet management as well as the reduction of rejects and downtime. Thanks to methods such as lean prototyping and value engineering, new products can now be developed quickly and cost-effectively and tested on the market at an early stage of development.

In this context, successful digitisation projects always have one thing in common: they are implemented with a holistic, customer-centred perspective and an interdisciplinary culture of innovation across the entire digitisation process. Successful innovations combine business, technology and customer experience into viable products and services that generate real added value. Zühlke helps industrial companies transform their vision from a smart idea into resounding, scalable market success.


Want to know more? Book an appointment with our experts at the Hannover Messe and secure your ticket now.

Book a meeting and get your ticket

Our experts
Gerald Brose

Machinery and Plants


+49 511 220 021 30

Jörg Sitte

Automotive Industry and Consumer Products


+49 89 3090 5264 0

Gabriele Baierlein

Consumer Goods / Building automation


+49 89 309 052 64 80

Insights on Industry

Obstacles for the Use of AR/VR in the Manufacturing Industry

We interviewed several representatives of different companies in the Swiss manufacturing industry to find out obstacles they face on the way to adopt the promising technologies AR, VR or MR.

Innovation in industry

In order to exploit the sometimes enormous potential of digitisation, companies need to have the courage to try out new ideas, the readiness to apply new solutions, and the willingness to invest in information technology. Innovation projects often fail because the top management has gaps in their knowledge.

Using digital add-ons to achieve better understanding

Digitisation is the key to a better understanding of your own customers. And also their loyalty can be improved, if you choose the right approach.

The service replaces the product

The offering of industrial enterprises is changing; the provision of services to customers in the form of subscriptions is replacing the previous product-centric approach. That requires a fundamental paradigm shift.

Success Stories