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Insurances

MIA assists insurance agents

MIA (Multinational Insurance Application) is a tablet app which enables insurance agents to present relevant policy information to customers quickly and easily.

Customer Benefits

  • Functioning prototype with high level of maturity after just a few weeks.
  • Rapid decision to continue app develop-ment.
  • Excellent usability and a positive customer experience thanks to innovative, custom operating concept.

Task

Zurich Insurance Group relies on a large network of independent insurance agents, who offer their customers complex products in an international setting. The rules which need to be taken into account in drawing up a policy differ according to the customer’s country and sector. Information on these rules is provisioned by an existing system via a web client. A ‘MIA on iPad’ project was set up with the aim of providing insurance agents with a simple means of presenting this information to customers in a manner designed to drive sales.

Solution

Zühlke developed a tablet application offering both ease of use and an attractive design. The data used by the application is part of a system of rules and regulations, management of which is costly and time-consuming. Therefore, the tablet solution needed to conform to the Zurich Insurance Group’s strict security guidelines.

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Photo: Mr Lukas Urech

Lukas Urech

Senior Business Development Manager
Insurance

"Digitalisierung ermöglicht neue Individualisierung im Kundenkontakt und Automatisierung der Geschäftsprozesse. Vorhandenen Daten können aktiv für die Personalisierung genutzt werden. Dies optimiert nicht nur interne Kosten, sondern ist oft auch Basis für individuelle und agile Versicherungsprodukte."
Photo: Mr Markus Reding

Markus Reding

Director Solution Center
Portals & Collaboration